Marketing executive with extensive experience in advertising and promotion:• Well versed in agency operations and in playing a key role in representing a company to senior level, client-side management• Strong, long-standing relationships with key media personal which enables ground-breaking, highly effective communication “deals” to be created• Develop media strategies and manage deployment of communications campaigns from single, local markets to the international level• Plan, purchase and assess return-on-investment of all media types• Wide variety of industries serviced including beverages, consumer packaged goods, electronics, fashion, financial services, education, health care, publishing, toys, tourism, transportation, retail, sports and entertainmentSpecialties: Media planning, media buying, target audience analysis and segmentation, branding, promotion and event development, marketing and media consulting, media planning and buying training, corporate trade
Listed skills include Media Buying, Media Planning, Marketing, Digital Media, and 46 others.