Ron Hinkle Email & Phone Number

Mount Prospect, Illinois, Us

Responsible for growing sales and gaining distribution in Grocery Regional Accounts in the Mid-West part of the country (Brookshire, Hy-Vee, Schnucks, Fareway Stores, and Woodman's) and Military.

Los Angeles, Ca, Us

Responsible for gaining distribution at Conventional Regional Accounts in the South-Central part of the country (HEB, Albertsons Southern/United, Brookshire, Rouses, Vitamins Plus, and Reasor’s).

Responsible for gaining distribution in Natural and Conventional Regional Accounts in the Central part of the country (HEB, Schnucks, Hy-Vee, Jewel, Giant Eagle, Albertsons Southern/United, Brookshire, Meijer, Spartan/Nash, Fresh Thyme).

Responsible for building out national distribution into all channels with this CPG start-up (Pink Panda Candy) by establishing a broker and distributor network, building a forecasting and trade spend tool, and creating a brand presentation for customer line reviews.

Gardena, California, Us

• Spearheaded growth sales and account strategies identifying sales opportunities, driving organic growth within current customers, and the introduction of value-added product opportunities within Grocery accounts.• Increased assigned accounts by 11% in the first fiscal year by gaining new distribution, increased promotional efficiency and improved forecasting with customers in the Southwest Region (HEB, Brookshire, AWG, Albertson’s, C&S, etc.).• Developed and managed customer relationships with multiple buyers, including creating strategic sales and marketing plans, budget, and forecast for each account while contributing to customer strategy to achieve business objectives.

Rivas Vaciamadrid, Madrid, Es

Grew broker relationships (Advantage Sales) and optimized broker performance from a national and regional perspective. This included developing, tracking, and measuring national business objectives for headquarter broker performance as well as retail execution.

Eagle, Id, Us

• Developed and executed direct account management and broker relationship with Acosta and Daymon for frozen foods business optimizing broker performance from a national and regional perspective resulting in a 10% growth, increasing sales from $185M to $191M. • Responsibilities include training and managing agency teams, net sales and share growth, forecasting, trade management, establishing new accounts, negotiating contracts, and leading retail execution.

Eagle, Id, Us

• Managed national / regional accounts and broker relationships throughout the US, growing sales in grocery and club stores from $20M to $24M sales championing growth in major accounts including HEB, AWG, Hy-Vee, Albertson's Southern/United, and Costco.• Collaborated with retail partners to identify opportunities across our combined manufacturing, freight, and retail networks to become best in class.• Built relationships with accounts, including top management, buyers, operations, logistics, and procurement synchronizing cross-functional internal account teams to develop sustainable strategies while preserving margin.• Executed business plans to drive growth, including joint business planning, forecasting, analytical, and category management expertise. • Increased sales by +5% YOY by implementing advanced business planning, improved forecasting, and category management expertise

Eagle, Id, Us

• Started up the Category Leadership department for the Retail Business Unit, including managing two Category Analysts, developing and implementing new tools for leadership to identify category opportunities increasing market share by $15M for one SKU introduced nationally.• Led category-focused research projects and created decks for Sales Managers to customize and roll out to customers.• Leveraged Spectra data analytical skills and penchant for working collaboratively across sales teams to deploy highly informative sales reports to generate cross-promotional opportunities supporting 2 VPs, 4 Directors, and 12 National Account Managers.

Plano, Tx, Us

• Supported planning and commercialization for the sales organization managing monthly performance management tools and analysis of route-to-market KPIs, including annual objectives, innovation, and emerging brand launches supporting National Account Warehouse Direct teams for most accounts, including working directly with Acosta Client Manager onsite.• Leveraged syndicated data to analyze bottler and retailer performance, and unique business opportunities and communicating drivers/insights. • Drove program execution through market analysis, identifying/quantifying volume opportunities and trends, communicating retail promotions, and program commercialization.

Plano, Tx, Us

• Oversaw pricing strategies focused on developing price, promotion, and post-promotion analytic capabilities and processes within the Texas Market for Beverage DSD, representing $750M in revenue. • Developed a new forecasting model across the entire southwest sales division, streamlining the process for a division roll-up, increasing forecast accuracy by 8%. • Developed void reports that drove distribution gains, leading to a volume increase of 15% across Texas.

Plano, Tx, Us

• Represented the Sales Department on the Trade Promotions Management project, assisting in the development and training of the Siebel Trade Promotions Management software, assuring the organization's implementation for the Sales function. Successfully developed and trained on time and budget, making the company SOX compliant.

Plano, Tx, Us

• Served as the front-line communicator and facilitator of Dr. Pepper Snapple Groups' strategic direction through our Carbonated and Premium Beverage distributors while executing key business-building initiatives to achieve assigned volume, share, and profit targets for a $50M territory.• Created business-building presentations for the bottler and retail customers through the effective use of syndicated data, customer channel data, trade information, and brand facts.• Developed yearly plans, executed programs to drive volume, and sold in Brand extensions.• “Mentoring Program" Mentor participant / "WOW" Award for successful implementation of TPM. • Grew volume 2% and achieved 100% of plan YOY for a two-year period

Plano, Tx, Us

• Supported Retail Trade Accounts with Category Management consumer analysis, providing Category Management developing persuasive selling presentations using consumer research to increase distribution and space, Days of Supply analysis for POGs, and product assortment. • Utilized Category Management tools such as Spectra, Homescan, RichMix, and Nielsen work tactically to support field sales.

Plano, Tx, Us

• Worked within the PASO System (Pepsi) supporting the Bottler/Retailer Trade with general Category Management consumer analysis, developing persuasive selling presentations, local promotion overlays, and national program execution. • Successfully grew my responsibility with the company effectively performing various Sales and Category Management roles, utilizing Relationship Selling, Persuasive Selling, and Solution-Based Selling.• Created an annual operation plan for Pepsi System at Northeast Meeting, leading to an increase of 8% in volume for the next year.

Us

• Managed a team of two category analysts as the Category Captain in the Nail Care (Cosmetics) Department representing 800+ SKUs, establishing the development of customer-specific reviews and analysis to improve pricing, promotion, and distribution across the account.• Collaborated with the marketing team to translate fact-based insights into actionable recommendations and ensuring that recommendations are implemented successfully.• Evaluated promotion and feature activities in the account, such as roll-backs and temporary price reduction and recommending strategies for improvement in the future.• Worked with the Buyer, Replenishment Managers, and Business Account Managers to grow volume by 15% in same-store sales.• Developed new reporting procedures to grow Fill Rates from 85% to 94% presented the “Most Improved” award

Canton, Massachusetts, Us

• Initiated a cross-functional team project with Sales, Marketing, and Supply Chain to improve forecasting and fill rates by 11%.• Boosted volume by 9% ($250K) in Q3 after implementing post promotional analysis and SKU rationalization

Canton, Massachusetts, Us

• Developed a Category Management Department supporting the entire company in all channels ultimately forming "Business Teams" to focus on the top five customers (Toys R Us, Walmart, Target, Kmart, and Sears).• Utilized reporting procedures for the analysis of sales data, promotional activity, stocks, and inventory levels to support the sales teams in developing category management plans.• Established procedures and policies to track and analyze POS, resulting in sales volume increases of 8% and customer funding decreases by 5% over one year.

Blackfriars, London, Gb

Grew facings/space in the tea section with Meijer, by doing an efficient assortment within the tea category, at the expense of competition.

Arlington, Va, Us

Increased dollar sales by 35% in my total assigned area (Meijer, Dominick’s, SuperValu, and Drug Emporium) over a three-year period.

Arlington, Va, Us

Grew my unit sales by 25% and dollar sales by 53% over a three-year period at Roundy’s.

Arlington, Va, Us

Grew my market share by 15% in two years in my assigned area.

Responsible for the profit/loss of this convenience store operation, including hiring and firing, purchasing, promotions, and accounting.