Ronicka Evans Email & Phone Number

Rockville, Maryland, United States

Durham, North Carolina, United States

-Support driving an outstanding guest experience in partnership with the Merchandising Team Leader by ensuring the store is always representative of AEO Brand Standards.-Drive Floorset execution by training and coaching the Floorset team, setting clear productivity goals, and ensuring all areas of the store are effectively executed to Floorset standards - from uppers and bust forms to tables and wardrobers.-Ensure the store stays in tip-top shape by #owning day-to-day merchandising, sell-through adjustments, and replenishment. -Support the Merchandising Team Leader in ensuring the team understands how to maintain AEO Brand Standards through merchandising, adjustments, and replenishment.-Ensure store safety standards are maintained on the Salesfloor and in the Stockroom. -Assisted with a new store opening for Aerie, entailing merchandising a new location and maintaining inventory details. -Trained and developed new hires to inform them of company policies, mission, and expectations.

Durham, North Carolina, United States

•Managed all staffing functions including candidate sourcing and application review, interview scheduling, new hire paperwork, and all-day one administrative task.•Effectively used scheduling software to build weekly schedules and maximize business operations.•Supported Store Leadership Team in motivating and inspiring teams through coaching, providing feedback for individual development, and recognizing high performances.•Upheld confidential employee information, maintained Asset Protection standards, and adhered to company policies and procedures.

• Responsible for identifying different customer profiles, and carrying out the optimization of CRM/marketing activities by defining market sectors and customer selection based on customer profiling and segmentation • Serve as a custodian of customer database, and responsible for the maintenance and management of customer data to ensure data integrity • Collect data on consumers, competitors and marketplace and consolidate information into actionable items, reports, and presentations • Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales, and methods of operation • Remain fully informed on market trends, other parties researches and implement best practices

Woodbridge, Virginia, United States

•Work side-by-side with the Owner to manage daily boutique operations, such as inventory management, receiving an order, and scheduling.•Managing the sales team and floor.•Builds customer relationships and attend to the needs/issues of clients.•Coaching the team to achieve monthly sales goals.

Woodbridge, Virginia

•Supervised sales associates and provided guidance to improve their skills and productivity•Managed day to day business operations, including sales, staffing, merchandising, and inventory•Prepared and utilized reports (spreadsheets and charts) to identify and analyze, and track business trends•Managed and coordinated the logistics for the store.

Woodbridge, Virginia

•Educated customers on current products and promotions to maximize store sales. •Communicated and engaged customers making sure demands and needs are met•Enhanced customer satisfaction with follow-up courtesy calls•Communicated via email and telephone, with proper etiquette, to gain appointments, referrals and return guests•Contacted designers weekly to receive updated information on ship dates, customer orders, and inventory orders•Developed a trusting relationship and positive rapport with all clients

Springfield, Virginia

•Educated customers on current products and promotions to maximize store sales.•Communicated and engaged customers making sure demands and needs are met•Completed floor sets to organize and present the store.

Fayetteville, North Carolina

•Communicated product features and benefits to customers.•Recommended items and lead customers to selections.•Processed customer payments at check-out. •Collected and packaged clothing to be shipped.

Morrisville, North Carolina

•Receive payment by cash, check, credit cards, or vouchers during the checkout process. •Process merchandise returns and exchanges.•Count money in the cash drawers at the beginning and end of shifts to ensure that amounts are correct and that there is adequate change.•Stock shelves, and mark prices on merchandise.•Dressed mannequins, rearranging and designing shelves in-store to appeal to potential customers.•Communicated product features and benefits to customers.•Completed projects individually and with the team.•Answered and Made phone calls.

Raleigh-Durham, North Carolina Area

•Arranged and reorganized floor sets and inventory of merchandise.•Provided customer service by greeting and assisting customers and responding to customer inquiries and complaints.•Assisted in finding the best items to best fit each family/child. •Engaged customers to provide to them what they need in terms of product and quality services.

Master'S Degree, Business Of Fashion

Activities and Societies: BRAG Student Organization

Certification, Entrepreneurial And Small Business Operations

Bachelor'S Degree, Fashion Merchandising

Activities and Societies: AIMO Club: Apparel and Interior Merchandising Organization