Hi I’m Ronja Lux, a Music and CGI artist A&R, located in Hamburg, Germany. My passion is and has always been discovering new talent and outstanding digital audio-visual craft which results in a proven track record of scouting, signing and developing artists and repertoire. Throughout my career, I had the privilege of working with some incredible international talent, who accumulate hundreds of millions of streams to date, as well as deal factoring with labels, managements and other music industry stakeholders. These experiences have given me a unique perspective when it comes to identifying emerging talent and groundbreaking new concepts.The latest advancements in technology including Web3 applications and XR led me to expand my portfolio towards visual artists and studios who utilize platforms like UE5, Touchdesigner, C4D, Unity, and AI for their craft. I’m highly convinced that the next evolution of music will be driven by artist collectives consisting of both, music and visual talent to break the cycle of stagnation that has been forced on creatives by algorithms and platforms who commoditized art while reaping the benefits. Excited to form true connections and incubating immersive audiovisual art projects. If you find yourself in these lines, don’t hesitate to reach out to me.