As the owner of A+A Group LLC, I use my network and work closely with the community, senior placement agencies, CCA, social workers, discharging nurses, case managers, Administrators/Executive Directors, Skill Nursing Facilities, Hospitals, and other healthcare industry organizations to bring in new residents to Senior Living / Assisted Living and Memory Care Facilities and increase facility’s census. • I have experience with ALWP (Assisted Living Waiver Program) for RCFE / assisted living, and memory care unit.• I know how to create and drive the sales culture at the community level through positive influence.• I have knowledge of the workings and operation of the long-term care industry.• I have stellar communication skills – considered by others to be excellent in verbal, written and interpersonal.• I can achieve community census goals and annual budget projections. Specifically, generate leads, schedule tours, advance the sales process, and meet monthly goals.• I support healthcare organizations such as: skilled nursing facilities, home health and hospice agencies, RCFE, assisted living and other senior living care facilities to improve their processes, maximize their profits, and minimize their costs.• I have knowledge with EMR software and Management Services Solutions for home health and hospice agencies. I had increased sales revenue and new accounts for Synergy’s EMR month over month.

As a Community Outreach Sales Specialist I drive successful enrollment of prospective participants into the PACE program. I’m a sales professional who is metrics-driven, thrive in a fast-paced environment, and a great collaborator who promote Welbehealth’s values, team culture, and mission. I do this by developing and building relationships and generating quality participant referrals that lead to enrollment.• I coordinate and initiate outreach and engagement activities in the communities where seniors live.• I identified opportunities to collaborate with community organizations to generate qualified leads, leading to potential enrollments.• I established and maintained best-in-class relationships with community leaders and partners including senior centers, assisted living facilities, food banks, churches, and other community-based organizations.• I developed and implemented monthly marketing plans to achieve monthly enrollment goals.• I provide education regarding WelbeHealth’s services to referral sources in the community.• I have technology experience which can include Salesforce, Athena, etc.

As the Director of Sales and Marketing, I use my network of healthcare personnel and work closely with the community, senior placement agencies, CCA, social workers, discharging nurses, case managers, Administrators/Executive Directors, Skill Nursing Facilities, Hospitals, and other healthcare industry organizations to bring in new ALWP and private pay residents to Senior Living / Assisted Living and Memory Care Facilities and increase facility’s census. • I understand the the Assisted Living Waiver Program (ALWP) and California Code of Regulations Title 22 which covers policies and procedures for social services in the state, with a focus on health and safety regulations for facilities that provide care to vulnerable populations.• I know how to create and drive the sales culture at the community level through positive influence.• I have knowledge of the workings and operation of the long-term care industry.• I have stellar communication skills – considered by others to be excellent in verbal, written and interpersonal.• I can achieve community census goals and annual budget projections. Specifically, generate leads, schedule tours, advance the sales process, and meet monthly goals.• I support healthcare organizations such as: skilled nursing facilities, home health and hospice agencies, RCFE, assisted living and other senior living care facilities to improve their processes, maximize their profits, and minimize their costs. • I have knowledge with EMR software and Management Services Solutions for home health and hospice agencies. I had increased sales revenue and new accounts for Synergy’s EMR month over month.

As the Director of Sales & Marketing I worked with hospitals & Skilled Nursing Facility’s administrators, DON, DSD, admission staffs, corporate and executive team to provide Nurse Registry Services, Consultant Services and CEUs Training. I oversee all services contracts for Synergy. I conduct training, visits, sales calls, public relations, community events, correspondence, and communication with current and potential clients. • I created, managed, and implemented the quarterly and annual marketing/growth plan.• Completed minimum of 50 external sales calls per day with new and existing referrals sources and leads.• Coordinated all publicity events and tradeshows and work closely with the department on event execution.• Created and implemented weekly email blast and direct mail campaign pieces to inquiries and potential leads.• Responsible for the development and maintaining over 1,500+ mailings list of all professional referral sources and inquires.

I supervised the day-to-day facility operations and manage staffing issues to provide ongoing resident services. I oversee the business and healthcare aspects of the center. This requires proficiency in facilities operations, financial planning, and personnel management.• I understand the California Code of Regulations Title 22 which covers policies and procedures for social services in the state, with a focus on health and safety regulations for facilities that provide care to vulnerable populations.• Establishing and enforcing policies, hiring, training, and retaining staff.• Overseeing resident care and monitored daily operations.• Market the facility, managed the budget, monitored disease control and prevention.• Monitored pharmaceutical standards and ensured adherence to federal/state/local regulations.

• Supervised the marketing department and a team of 3. • Managed over 1,200 agent accounts and assisted them with marketing collaterals to help agents increase property sales.• Closed 95% of agent’s listing above asking price using our service and marketing expertise.

• Developed, managed, and strategically aligned annual marketing plan for the company’s overall business goals.• Created, identified, and tracked the overall marketing campaign.• Planned, developed, and successfully implements sales and digital marketing programs.• Monitored and tracked competitors’ products and promotions.• Oversaw and managed business partners marketing collateral.• Produced monthly sales and analytic reports for presentation during Management Team Meeting.• Designed and evaluate sales report for all Regions.• Promoted sales to B2B to eliminate non-moving products in inventory and track activities.• Designed company’s website, monitored, and create content for web and social media activities, assessed data and create reports. • Created specification sheets, User’s Manuals, Quick Start Guide, Press Releases, whitepaper, boilerplate, and sales promotion ads (online and hardcopy).• Managed and analyze ROI from tradeshows, social media, conferences, and other exhibitions.• Strategically identified key location for product placement on website to increase sales and branding.• Developed product roadmap, training materials, and designed company’s newsletter.• Managed relationships with vendors, 3rd party, dealers / distributors to help generate sales.• Generated new business with a $5M account.