Ron Lacaste Email & Phone Number

• Own Marketing database and ensure data is clean, complete, and organized to enable advance segmentation
• Own campaign management processes and metrics, support teams with A/B testing, reporting and analysis as required.
• Own SFDC Campaign tracking and drive closed-loop reporting on Leads -> Opportunities -> Revenue, and ROI by campaign, offer, vendor or channel
• Manage day to day lead management processes between Marketo, Salesforce, and other critical systems (e.g. Outreach… Show more
• Manage day to day lead management processes between Marketo, Salesforce, and other critical systems (e.g. Outreach and DiscoverOrg)
• Administer and optimize our Marketo instance to make sure the program folder structure and program templates are set up correctly and operational programs run flawlessly

• Develop, edit and/or QA marketing assets, segmentation queries and MA journeys/nurture flows
• Manage, create and edit all forms and emails
• Apply code for tracking capabilities and configure related reporting
• Proactively ensure all assets maintain the highest standards of quality, ethics, and legal compliance including CAN-SPAM, HIPAA, GDPR, CCPA and American Disabilities Act
• Help upload and QA campaign audience data
• Assist with system integrations/APIs including… Show more

BGC

I specialized in marketing data analysis and automation at Avid Technology in BGC. Utilizing Salesforce, Marketo, and advanced Excel tools, I streamlined processes, ensured data accuracy, and designed automated campaigns. My work led to improved campaign engagement and revenue cycle optimization.Salesforce:Workflow Automation: Streamlining processes.

NCR - National Capital Region, Philippines

NCR - National Capital Region, Philippines

Misys is a leading provider of financial software, offering an extensive portfolio of solutions in banking, trading, investment management, and enterprise risk. Serving 2,000 clients across 120 countries with a global team of 4,500 employees, Misys excels in meeting both local and global needs within the financial services sector.Responsibilities:Data.

Baguio Citu

I provide proper financial oversight, approve the monthly event budget andreview the monthly financial statements and the monthly audit to ensure that theMarketing Mixers is operating on a fiscally sound and legal basis. I also have anactive participation in fundraising efforts to ensure stability of current revenuesand encourage cultivation of.

Saint Louis University, Baguio City

Trainee for the next batch of officer of Marketing Mixers. I was a part of the group who took the necessary time to develop a marketingstrategy or campaign for Marketing Mixers that is relevant and can beaccomplished with the available finances. Assessing and evaluating the marketingmethods of the past and present to discern what works and what.

Baguio City

I spent 5 months training as an intern of GoshenLand Capital Inc. A leadingprovider of real estate investment in northern Luzon. I have rotated in variousdepartment as follows, Marketing, Human resource, Goshen Real EstateAcademy, Sales and Research.

Baguio City

I am authorized to act as an official delegate of Green Core Society, taking anactive role in strategic planning of every event of Student Quality Circle andformally approve such planning to ensure its adequacy, accuracy and validity. Ialso assess program activities accordingly and then communication it clearly withthe members and officers of Green Core.