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Ron Larry personal email
Marketing Leader / Business Transformation executive experienced in Customer Experience (CX) technology based product & industry marketing, Software as a Service (SaaS) & Subscription business development, solution sales, CRM / e-Commerce, and process management. Proven ability to increase revenues through effective use of strategic & tactical planning including market research, with an emphasis on Voice of Customer (VOC), industry segmentation, value selling, competitive differentiation, training & deployment. Core Competencies include: Strategic Planning, Transformative Marketing, Competitive Positioning & Differentiation, SaaS & Subscription Software Revenue Generation, Kaizen, Process Management, Organizational / Team Leadership, SEM, PPC, Professional Services, B2B, Lead Management, Campaign Management, Lead Scoring, Channel Marketing, Market Segmentation, Sales Funnel Management, SFDC, Marketing Automation
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Software Business Development LeaderEsko Graphics 2009 - 2015Miamisburg, OhManaged 17 person cross functional team for Esko, part of Danaher Corporation, a Fortune 200 company. Team included industry experts, partner managers, presales technical resources, and inside sales associates, focused on software revenue generation.• Implemented innovative sales initiatives, including competitive attack programs, resulting in 100% software business growth over the past 5 years; a 15% CAGR.• Created & deployed SaaS / Subscription sales training & focused Inside Sales team campaign resulting in order volume at 174% of plan.• Set up & managed Inside Sales team which accounts for over 33% of region’s software sales.• Rated #1 globally, out of 129 Esko managers, in the 2014 Associate Engagement & Management Effectiveness Survey.• Led a cross functional team in the successful integration of Cape Systems into the Esko business.• Directed one President’s Kaizen, represented the Esko North American business in two other President’s Kaizens, and represented Esko Graphics at a cross-business unit (i.e. VideoJet) President’s Kaizen. -
Americas Competitive Intelligence Business ManagerNcr Corporation 2008 - 2009Dayton, OhGathered & analyzed competitor’s product, service & solution offerings, compared them to NCR’s offerings, then educated the team on how to leverage information to win. • Deployed Competitive Intelligence Programs including 1 page “playbooks”, bi-weekly messaging, competitively oriented customer presentations, rapid responses, and win/loss analysis.• Results included a 13% increase in closed won dollars and a 34% increase in competitive downloads. -
2St™ Marketing & Business Development ManagerNcr Corporation 2006 - 2008Dayton, OhioManaged global marketing and demand creation responsibilities for 2ST™ technology. • Led development & deployment of market segmentation effort which led to adoption of 2ST™ Value Drivers.• Drove creation and efficient use of supporting 2ST™ global toolset including Business Impact Model, Simple Savings Spreadsheet, and Environmental Analysis Calculators.
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Financial Industry Marketing ManagerNcr Corporation 2004 - 2006Dayton, OhioDirected the global Self Service Consumables Management (SSCM) solution, which included the creation and deployment of financial industry marketing programs and initiatives.• Increased new business sales volume over $ 9.7M in 2004; 162% of plan.• Developed and deployed new national advertising program generating more than $750k in new consumables revenue in year one.
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Program Manager, Crm Information TechnologyNcr Corporation 2002 - 2004Dayton, OhioPartnered with global NCR Business Unit organizations and the IT community to define business unit’s CRM requirements. Conducted ROI Analysis, secured project approvals, managed development and deployment of projects to success.• Managed a team that transitioned NCR Systemedia from using multiple funnel management tools to a single global application, reducing costs by over $500K in the first year of deployment.• Led testing and supported deployment of corporate-wide Campaign, Account & Contact Management tool. Won prestigious 2004 NCR IT Excellence award.
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Marketing Manager, E-Commerce SolutionsNcr Corporation 1994 - 2002Dayton, OhioDirected a business & technical team in creating, deploying & managing NCR’s e-Commerce initiatives including NCR On-Line, NCR-Direct.com and e-Procurement integrations. • Led the definition and design of NCR On-Line, a private B2B solution, which attracted over 100 accounts and supported over $250M in annual revenue. Selected as 2000 NCR Great Performance Award winner.• Oversaw creation of the company’s first public B2B website; this site produces approximately 10% of the division’s small business revenue on an annual basis.
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Sales & Sales Management LeaderNcr Corporation 1986 - 1994Greater St. Louis AreaManaged rapidly growing St. Louis, MO sales district consistently meeting or exceeding sales objectives. Rapidly promoted from initial sales associate position.
Ron Larry Skills
Ron Larry Education Details
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Economics, Business, Marketing
Frequently Asked Questions about Ron Larry
What is Ron Larry's role at the current company?
Ron Larry's current role is Customer Experience (CX) Marketing Leader.
What is Ron Larry's email address?
Ron Larry's email address is ro****@****sko.com
What is Ron Larry's direct phone number?
Ron Larry's direct phone number is +193757*****
What schools did Ron Larry attend?
Ron Larry attended University Of Illinois Urbana-Champaign.
What skills is Ron Larry known for?
Ron Larry has skills like Product Management, Solution Selling, Account Management, Product Marketing, Cross Functional Team Leadership, New Business Development, B2b, Saas, Salesforce.com, Process Improvement, Business Development, Management.
Not the Ron Larry you were looking for?
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Ronald Larry
Clinical Informatics | Implementation Specialist | Facilitator | Cerner Certified | Epic CredentialedGreater Houston -
2ncr.com, ncr.com
6 +193744XXXXX
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