• Develop all operational marketing-related activities such as advertising, promotion, merchandising, PR, market research and printed collateral designs• Manages all elements of marketing plan execution, including budget tracking, promotions, the development of collateral materials, sales and training guides, video production for new skin care product launches, and any other elements identified within their respective category of skincare responsibilities• Work closely with company’s distributors and resellers to manage annual operational marketing calendars including new launch timing, sampling programs, advertising, merchandising updates, in-store planograms and printed materials• Analyze and drive with the operational marketing team a clear understanding of the beauty market, industry and competitors including current product trends in skincare and beauty• Work with creative to implement marketing direction on collateral• Oversee, execute and develop successful and strategic launches on-time and within budget for existing and newly developed products• Establish and maintain a clear communication between other departments within the organization to ensure promotional programs are in line with the brands objectives and strategies • Develop marketing and promotional calendar for each season and monitor implementation throughout production and development process• Regularly conduct market and competitive analysis to understand the market, using those insights to assist in the development of launch plans and marketing plans designed to maximize product performance and drive sales• Assist with the development of product, branding, positioning, and market segmentation within their category of responsibility• Manage A&P budget for all brand range• Responsible for beauty column write-up for major local women magazine publications

• Recommending products, facial and body services to suit the customers' skin-type and skin conditions• Demonstrating the use of products for home series, for example by giving facials or applying make-up• Displaying and restocking products • Carrying out routine sales tasks such as wrapping purchases and handling payments• Giving demonstrations to customers in the store or at and special events / road-shows• Keeping up to date with new ranges of products, fragrances and colour ranges• Keeping records of regular customers in order to provide a personalised service• Prepare and conduct beauty workshop• Support and participate in skin care product launching, road show, events, consultation to consumers• Provide in house coaching and mentoring staffs

• Manage the designated brand and lead strategies for brand development• Drive new product launches , promotions and trade marketing plans to achieve business • Manage advertising material, media planning and placement to achieve greater brand • Implement promotions and trade marketing plan by partnering with multiple stakeholders • Evaluate brand performance and recommend appropriate actions to drive for success• Responsible for planning, implementation and evaluation of marketing programs for assigned • Brands through PR, advertising, sales promotions and CRM • Review sales trends and inventory levels for assigned brands to meet sales achievement • Proactively explore possible channels to enhance business development for assigned brands • Develop and maintain good relationships with business partners to optimize business opportunities • Motivate frontline sales to achieve sales target and maintain high standard of customer service• Prepare regular sales and marketing reports for management review