Ron Masotti Email & Phone Number

Kingston, On, Ca

Kingston, Ontario

KKP Kingston has a long established history providing full-service printing, graphic/digital design, marketing and promotional support. We are part of the KKP Canada franchise (formerly Kwik Kopy) and our existing client base includes small, medium and enterprise business clients throughout the Greater Kingston Area and beyond. A short sample of our services include the following:• Short & long-run print/copy requirements, offset and digital• Wide format printing on various substrates including vinyl and canvas for retail signage, banners or architect/engineering blue prints• Variable data printing• Legal, corporate & board requirements• Promotional, marketing & sales support• Full-service business needs from design and print to direct mail campaigns• Graphic design & illustration expertise• Full finishing services including binding, laminating, stitchingand everything in-between!! KKP Kingston: 655 Arlington Park Place. 613 643-1311

After just over 2 1/4 years, we have sold KKP Markham and are now very excited to be back living in Kingston and focused on KKP Kingston and the Greater Kingston Area. We thank all our Toronto area customers and really appreciate all the support we received.

Toronto, Canada Area

A global SaaS leader providing online fundraising solutions for charitable organizations such as Terry Fox, SickKids, Red Cross, Heart & Stroke, Scotiabank, Walmart, Cancer Council Australia, NAMI and many more. Provided senior leadership expertise focused on improving business operations, company revenue and client retention to fast track growth and the valuation of the Company. Key responsibilities included leading business operations (legal, finance, reporting, HR), call centre operations (inbound/outbound, training, client on-boarding, project management), client/account management and professional services supporting the global footprint of Canada, United States, United Kingdom and Australia. - Generated 56% YOY growth in professional services revenue in Q1/Q2 2012. - Delivered over 450% improvement in mobile app sales in Q2 vs. previous two years results. - Developed a client contact strategy improving client retention by 41% YOY for Q2 and 29% Q2 over Q1.- Restructured client on-boarding fast tracking client activation from 60+ days to 1-2 weeks. Resulted in improved client satisfaction/retention and fast tracked revenue flow from 3-5 months to 1-2 months.

Managed the contractual relationship and performance of vendors accountable for 65% of Bell Mobility call volume, 1600 outsourced employees and the management of a $56M operating budget. - Generated immediate improvement in customer service metrics through development and execution of a 90-day plan: Customer Satisfaction/Quality of service +10%; cost reduction through 10-20% reduced talk time across multiple call types; +5% revenue improvement.

Responsibility increased to include management of the largest internal team supporting 1000 consumer, in/outbound loyalty & sales and technical support employees.- Delivered 420,000 Mobility unit sales contributing $40M in-year revenue with a $32M operating budget building the only Bell operating unit that was revenue positive vs. a cost centre.- Delivered best in class results out-performing regional teams and vendors by delivering the lowest cost (talk time, management to employee ratios, billing adjustments) and highest revenue contribution.- Successfully managed a cross functional team executing HR and legal policies that resulted in my employees choosing to remain non-union after a 12 month union led campaign. - Employee surveys ranked my leadership ahead of the Bell Mobility and Bell Canada results.

Responsible for 650 internal Customer Service employees supporting high value wireless segments of small business, medium and enterprise clients including management of the Retail Support Team responsible for supporting 3000+ Bell retail stores. - Generated new revenue/cost savings resulting in $10M in-year value creation ($36M in-contract). - Recognized change management leader regularly challenging the status quo with a focus on identifying and leveraging business opportunities.

Responsible for turning around an unproductive/high cost sales channel selling all Bell consumer products. - Delivered 100% YOY growth generating up to 350,000 new Bell Wireless, TV & Internet customers through National Retail/OEM channels in each of 2005/2006 adding over $160M in yearly revenue. - Improved overall operations with daily guidance and management of marketing, product teams, warehouse/logistics groups, finance, operations, contracts and compensation.

Responsible for building a multi-channel distribution strategy and network focused on the SMB market place. - Grew Rogers Business Solutions SMB revenue by 250% selling multiple Internet and TV products. - Increased reseller channel sales by 500% within two quarters by building an extensive local reseller network and streamlining the sales process. - Role expanded to include P&L responsibility and the development of a multi-channel sales environment including in/outbound Call Centre, Reseller Network (Vars, system integrators, retail, OEM), Direct Sales team and regional Rogers business units.

Responsible for the creation of a new position focused on building additional consumer sales channels such as OEMs, Retail and Online communities for broadband Internet and Cable TV products. - Delivered 80,000 sales/year generating over $43M in yearly revenue. - Responsible for bundling, marketing and advertising campaigns with national sales partners such as Future Shop, Best Buy, RadioShack, Dell, HP and others. - Negotiated national reseller agreements for Rogers, Shaw, Videon and Cogeco Cable Companies to increase overall distribution.

Responsible for developing and executing the first national consumer strategy for retail distribution of broadband Internet within North America. - Expanded the Rogers retail channel from 20 to 600 stores, outperforming the expansion of all U.S. cable companies combined. - Managed 10 executives contributing 35% of the total business unit sales volume. - Designed all retail merchandising and product packaging distributed in 1200+ Canadian retail stores for Rogers, Shaw, Videon and Cogeco.- Responsible for contract negotiation and management of a national logistics distributor. - 1994-1996: Rogers@School Program Coordinator.

- Launched a fitness based fund-raising organization for K-12 schools. - Managed all activities including start-up, business planning, sales, marketing and presentations to schools/school boards, conferences, media and sponsors.

B.A., B.P.H.E., Business, Health Education & Administration

Education record