Ronnie Corey Email & Phone Number

Pittsburgh, Pennsylvania, United States

Pittsburgh, Pennsylvania, United States

Pittsburgh, Pennsylvania

Blacksburg, Virginia

• Responsible for developing, coordinating, and overseeing the execution of the marketing and communications for the Recreational Sports Department• Spearheaded marketing campaigns for the department’s seven (7) programs which include Fitness, Intramurals, Outdoor Adventure, Sport Clubs, Aquatics, Health & Safety, and Wellness• Lead, supervise, and evaluate one (1) graduate assistant and a student team of four (4) graphic designers and seven (7) marketing assistants• Use Google and social media analytics to gather essential marketing metrics to accurately assess engagement trends• Ensure communication is effective through our social media, printed / digital collateral, and website• Control and manage our departments website through a Content Management Software (CMS) to increase usage and usability• Integrate assessment from Campus Labs Baseline, Net Promoter Score, and focus groups into marketing initiatives• Serve as part of the administrative team in Recreational Sports, partnering with assessment and membership services for a broad approach to communications• Communicate with the Student Affairs Central Communications team on marketing initiatives and events• Key role in event planning to increase our programs presence on campus and spread our initiatives• Collaborate with campus partners such as Student Engagement Campus Life, Housing and Residence Life, Women’s Center, and Cranwell International Center on events• Serve on the Health & Wellness Marketing Committee with the health center, counseling center, Services for Students with Disabilities, and Hokie Wellness on collaborative messaging and programming for the overall well-being of our community• Present at New Student Orientation during the Families as Partners sessions on all our health & wellness departments, program offerings, and resources • Create content for the Virginia Tech Daily News Email and Families as Partners Monthly Newsletter

Radford, Va

• Develop marketing strategies in an effort to increase department revenue through ticket sales and attendance through improving fan experience.• Design collateral for production and distribution of promotional pieces, fan giveaways, social media and email marketing. • Execute game day production of timing sheets, game scripts, and promotions• Coordinate game day presentations and special events.• Manage our Official Radford Athletics Department social media accounts.• Supervise day-to-day operations of the Radford Athletics Ticket Office.• Manage the ticket office scheduling and time cards for our 8-10 ticket staff employees.• Lead the drive of season, group, and single game ticket sales and strategies for the Athletic Department; 3rd consecutive year of sold out courtside seating.• Assist with Learfield Sports Properties Sponsorship fulfillment including promotions, video board content, PA reads, table opportunities, and special events. • Plan and execute sales of our Kids Club membership program.• Oversee the Radford Rowdies student group and Athletic Marketing Internship Program of 10-15 students each semester.• Collaborate with on-campus organizations to maximize student attendance and community leaders/groups to increase Radford University Athletics brand awareness.• Coordinate with multimedia department and communications on promotional videos/materials.

• Planned and executed all marketing, promotions, and presentations for Men’s/Women’s Soccer and Softball.• Managed our Student Fan Patrol during the Men’s Basketball Games to fulfill duties for pre-game recognitions, on-courtpresentations, and fan engaged promotions.• Created marketing promotional item budget plans for giveaway items, prize packs and special events.o Miscellaneous: $9,250 / Soccer: $5,148 / Volleyball: $2,548 / Football (Halloween Game): $1,220• Built strong relationships with our promotional item vendors while being their main contact for invoices and POs.• Responsible for sending out updated graphics to an email database about upcoming game dates and promotionso Soccer:3,322subscribers/Softball:350subscribers• Coordinated and created unique promotions with youth teams, local organizations, student groups, and students at Men’s/Women’sSoccer and Softball.• Created and edited graphics for social media pages about upcoming games, promotions, and giveaways.• Executed group sales purchases for ticketed athletic events

- Called current and past football season ticket holders- Cold-Called new sales leads - Set-up meetings with perspective groups - Built relationships with fans and provided customer service

- Created and Implemented Marketing plans for Baseball & Softball- Contact for Media Sponsors (distributed tickets, set-up game sponsorship, created information for ad spots)- Designed graphics for splash pages, money makers, and promotional flyers- Responsible for Anthem Singers and Color Guards for Athletic Events- Wrote scripts for Men's / Women's Basketball & Baseball and ran the production of Women's Basketball, Baseball & Softball- Organized in-game promotions and coordinated special in-game presentations- Learned the ENTA Ticketing System and experience with NeuLion.- Men’s Basketball Nationally Ranked in Top 25 for Attendance and Women’s Basketball Nationally Ranked in Top 10. - Generated new revenue through selling tickets, Lobo Pride Passes, and obtaining new Lobo Club donors: o Football Tickets (season,single,groups): 1,477 Tickets, $35,524 Revenue o Lobo Club Donors: 12 New Donors, $18,250 Revenue o Football Tailgate: $3,009.91 Revenue o Basketball Tickets: 683 Tickets, $12,443 Revenue

- Created, updated and maintained organization of the football archives of current and alumni players- Ran stats in the press box during the football games to various media outlets- Recorded post-game media press conferences- Responsible for proofreading and editing the 2011 Football Media Guide- Attended the football team's Media Day