Ronni Norton Email & Phone Number

Springfield, Il, Us

Springfield, Illinois Metropolitan Area

➲ Directed multi-channel marketing campaigns across earned, owned, and paid media, aligning strategies with client objectives. ➲ Effectively led the design and optimization of brand identity and messaging across multiple advertising platforms, significantly enhancing brand equity and driving measurable increases in ROI.➲ Operated like an agency to serve a diverse client portfolio, focusing on member acquisition, event and education revenue growth, brand engagement, and leveraging data analytics for strategic insights. ➲ Hand-on leader who managed and mentored a high-performing team, showcasing a proven track record in executing successful campaigns and delivering impactful results. ➲ Established streamlined processes for cross-functional collaboration and optimized media strategies to enhance ROI.

United States

➲ Led client relationships through effective communication and performance analysis, ensuring high satisfaction and retention. ➲ Managed a varied client portfolio encompassing private sector businesses, local government entities, and non-profits. ➲ Directed brand development and market research, aligning brands with current trends to strengthen market presence. ➲ Organized and executed educational and networking events, overseeing venue selection, communication, and sponsorships. ➲ Developed and managed email marketing and creative ad campaigns across digital and print media. ➲ Led website redesign projects to enhance user experience, SEO, and brand consistency. ➲ Expertise includes B2B marketing strategy, project management, brand communication, paid advertising, content marketing, UX, graphic design, and public relations.

Fort Collins, Colorado

➲ Directed comprehensive education-based assessments and engaged in professional interactions to ensure sustained compliance with federal regulations. ➲ Spearheaded public health initiatives, resulting in significant advancements in regulatory adherence and enhanced public health outcomes. ➲ Leveraged scientific data and innovative problem-solving to address complex health challenges, fostering a culture of compliance and continuous improvement within the community. ➲ Played a key role on the Department Culture Committee, contributing to the development of a collaborative and effective work environment.

Completed an internship with the CDC and NEHA, working alongside Disease Intervention and Environmental Health Specialists to improve compliance with FDA Standard 5. Key responsibilities included policy refinement, permit issuance, public education, outbreak investigation, database management, and complaint resolution.