The beverage industry runs in my blood; in fact, my first job was working within my family's company, managing the distribution of wine, liquor and beer in 48 counties throughout Central and Southern Illinois, in addition to developing and introducing numerous new lines to the product portfolio for over twenty years. My first major independent company was New Age Beverages, founded in 1990. The company became the master licensee for Clearly Canadian Sparkling Water in the Southeastern United States. In a ten-state region, I created a network of over 100 distributors selling over 3,000,000 cases of Clearly Canadian. In 1994, I purchased The Republic of Tea, a twenty two-month-old company, founded by the creators of Banana Republic. My mission? To seek out and procure only the most exquisite teas from the world’s premier tea gardens, making them accessible to people everywhere.Having studied viticulture and enology at UC Davis, my education came full circle in late 2011, when I purchased River Road Family Vineyards and Winery. Located in Green Valley of Russian River Valley, discovering this vineyard and winery was a dream that I had held close to his heart for 40 years. Finding myself in prestigious Green Valley made this “dream come true” even more meaningful. I had dreamed of producing exceptional wines at a great value, producing A Beautiful Experience for everyone, I like to call it. My vision for Ron Rubin Winery is to offer the most outstanding wines available from Sonoma County and beyond.