Ron Sohn Email and Phone Number
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An inspirational team leader at the intersection of marketing communications, brand strategy, and change management in multi-tiered large revenue organizations. Ability to engage with and counsel senior leaders and physicians, and unify cross-functional teams in marketing, digital strategy and branding activities. Acute attention to detail, supported by strong organizational skills and analytical ability to use data to support and drive recommendations. An award-winning, hands-on M.B.A. with a successful record of innovation, maximizing operational performance, problem solving, cultural integration, communicating compelling messages, and elevating brand equity. Any views expressed are my own and do not reflect my employer or clients.Specialties: • Brand Strategy & Strategic Marketing• Corporate Communications • Web, Digital Marketing & Social Media Strategy • Hospital & Medical School Marketing • Cultural Integration & Team Building • Employee Engagement & Transformation Management• Innovation & Operations Management • Donor Relations & Strategic Partnerships • New Business Development • Fundraising and Development• Copy Writing and Grant Writing• Strategic Planning • Operations / Process Improvement • Patient Satisfaction Improvement• Competitive Analysis
Mount Sinai Health System
View- Website:
- mountsinaihealth.org
- Employees:
- 29014
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Marketing And Branding ConsultantMount Sinai Health SystemUnited States
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Marketing And Branding DirectorMount Sinai Health System Dec 2022 - PresentNew York, Ny, UsMarketing and branding strategy development and implementation for corporate, service lines, research institutions, Icahn School of Medicine, international and commercial partnerships. Video development, agency management, brand training, content writing, and internal communications.
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Marketing Manager - Jfk University Medical Center & NeurosciencesHackensack Meridian Health May 2021 - Dec 2022Edison, New Jersey, Us -
Marketing Director - ContractMount Sinai Health System Sep 2020 - May 2021New York, Ny, UsDigital marketing and content management for recruitment and admissions at the Graduate School of Biomedical Sciences at the Icahn School of Medicine. Video content development. Virtual tour and virtual event management. Email, paid and organic social media management, communications strategy, messaging, storytelling and branding.
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Vice President, Marketing, Digital Strategy & External AffairsMaimonides Medical Center 2016 - Sep 2020Brooklyn, Ny, UsDevelop and execute integrated marketing strategies that include digital and traditional marketing, advertising, brand management, website management and analytics, internal communications, social media, physician relations, community outreach, fundraising communications, team sponsorships, and physician network development.Provide leadership in achieving maximum market share in a highly competitive environment dominated by large regional health systems. Restructured and manage an internal team of 12 along with digital/advertising agencies and freelance vendors to achieve maximum team cohesion, synergy and enthusiasm.Improve the use of data analytics, CRM, and marketing automation to improve marketing efforts.Lead the re-building and re-platforming of a new website for better content, site navigation, appointment scheduling, physician search, search engine optimization, and user experience. -
Director Of Brand Management And Marketing: Mount Sinai Health System & Icahn School Of MedicineMount Sinai Health System Nov 2010 - Oct 2016New York, Ny, UsLead and directed all corporate and service line marketing strategies and implementations including strategic planning, traditional and digital advertising, SEM, CRM and SEO, media planning, national and regional advertising campaigns, corporate branding and affiliate marketing. Served as the lead executive in the implementation of the new Mount Sinai Hospital branding and the subsequent merger re-branding of five additional hospitals from the Continuum Health system. Lead the transition and management of the seven member acquired Continuum marketing team. Managed a team of 14 central marketing and nine embedded service line marketing managers. Partnered with physician, administrative and executive leadership to increase patient volumes and physician referrals and promote the medical center's national recognition as preeminent in complex patient-centered medical care, education, genomics, and translational research.
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Director Of Marketing & Business Development / Management ConsultingAptium Oncology / Astrazeneca Pharmaceuticals 2000 - 2010Westlake Village, Ca, UsServed in both regional and national management consulting capacities as Director of Marketing and Director of Client Services focusing on multi-channel strategic marketing, process improvement, communications, public relations, website development, physician liaison programs, and branding for hospital clients across the United States including: Trinitas Cancer Center (NJ), Mount Sinai Medical Center (FL), Boca Raton Regional Medical Center (FL), NYU Langone Cancer Institute (NY), Cedars Sinai Cancer Institute (CA), St. Vincent’s Hospital (NY).• Managed $1.4M budget: Increased patient volumes by 22%; increased physician referrals by 18% and generated 325% ROI. • Directed internal team, freelance vendors, and advertising agencies to develop creative, award-winning traditional and digital campaigns, newsletters, and collateral on schedule and under budget. • Developed nationally recognized patient satisfaction and customer service programs. -
Director Of Marketing & Corporate CommunicationsHanys (Hospital Association Of Ny State 1999 - 2000Rensselaer, Ny, UsExpanded executive level sales of HANYS Solutions’ market intelligence software and information technology consulting services. Developed integrated marketing, corporate branding, internet, joint venture, and product development strategies -
Director Of Marketing & AdvertisingPearson Custom Publishing/Allyn & Bacon/Prentice Hall/Simon & Schuster Oct 1987 - May 1996
Ron Sohn Skills
Ron Sohn Education Details
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Bentley UniversityOperations Management & Marketing -
Northeastern UniversityMarketing & Communications
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Boston University
Frequently Asked Questions about Ron Sohn
What company does Ron Sohn work for?
Ron Sohn works for Mount Sinai Health System
What is Ron Sohn's role at the current company?
Ron Sohn's current role is Marketing and Branding Consultant.
What is Ron Sohn's email address?
Ron Sohn's email address is ro****@****ian.org
What is Ron Sohn's direct phone number?
Ron Sohn's direct phone number is +121273*****
What schools did Ron Sohn attend?
Ron Sohn attended Bentley University, Northeastern University, Boston University.
What are some of Ron Sohn's interests?
Ron Sohn has interest in Copywriting, Painting, Graphic Design, Drawing.
What skills is Ron Sohn known for?
Ron Sohn has skills like Marketing Communications, Integrated Marketing, Marketing, Marketing Strategy, Strategy, Strategic Planning, Corporate Communications, Social Media Marketing, Direct Marketing, Healthcare, Competitive Analysis, Leadership.
Who are Ron Sohn's colleagues?
Ron Sohn's colleagues are Umair Ikram, Sharon Dass, Tracy Barnhart, Pauline Moulton, Don Malaykhan, Abdul Dosunmu, Marianne Lydon.
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