Rootva Shah Email & Phone Number

United States

Beats by Dr Dre Consumer Insights & Market Intelligence Externship: Conducted in-depth brand analysis for Beats by Dr. Dre, aligning with the company’s vision, mission, and brand philosophy to assess positioning within Gen Z preferences and industry trends.Engaged in primary research through interviews with 5 Gen Z participants, yielding insights on macro consumer trends and preferences in audio devices.Developed and presented a strategic communication and sentiment analysis to stakeholders, showcasing actionable recommendations for enhancing Beats' brand connection with Gen Z consumers.

Renton, Washington, United States

Developed multiple quality metrics to provide better customer experience by tracking productivity and performance of the team. Improved the efficiency of the team by reduced 80-man hours per week by generating multiple tableau dashboards to provide order details and updates.Assisted in creating improved Onboarding and Training program by interviewing 10 customer service teams and provided insights by analysing the data. Volunteered in Testing the new training plan for the customer service department. Improved the packaging slip to help resolve 500 cases for over 50 suppliers. Completed more than 600 cases by making order entries to assist PACCAR parts’ dealer network.

Seattle, Washington, United States

Raised $7000 for the improvement of infrastructure of the Seattle University as well as individual departments, for scholarship funds, for Dean’s funds by getting in contact with alumni of the university.

Ahmedabad, Gujarat, India

Analyzed and scoped over three years of shopping center data and developed a report with insights on revenue and income.Investigated web traffic for a grocery store, which receives 100,000 visitors per month, to understand customer behavior to strategize an email marketing campaign.

Master Of Science, Business Analysis, 3.83/4

Be - Bachelor Of Engineering, Biomedical Engineering, 8.36/10.00