With experience across sports, entertainment, consumer and the creator economy, Rory has built a reputation as an exec who anticipates internet trends and audience behaviors to lead teams in building best in class content experiences for massive audiences. Among the first hires at digital sports brand Bleacher Report, Rory rose the ranks of the company, serving as Chief Content Officer before becoming President from 2016-2019. Under his leadership, B/R saw explosive social and revenue growth, expanded the B/R app, acquired House of Highlights and developed award winning programming including the beloved animated series “Game of Zones.”Rory has since held exec positions leading digital strategy at Viacom; building a digital platform for parents at direct-to-consumer powerhouse Lovevery; and most recently, leading all things content and marketing as Chief Brand Officer at Patreon.Rory is very bullish on areas where the creator economy, new interactive media technology, and the worlds of sports and entertainment collide. He is most passionate around building creative cultures that deliver the best content and product experiences for specific audiences. He firmly believes that whether you are passionate about the NBA, a reality tv show, empathy-driven parenting advice, your favorite creator’s podcast (or all of the above!), we are drawn to experiences built by people who have the same level of passion and expertise as their audiences.Rory lives in Los Angeles with his family where he loves meeting with creators and companies who share his enthusiasm for embracing the changing internet and making new, exciting things for eager audiences. He’s uneasy about the third-person format of his LinkedIn bio, but this makes it easy to copy and paste for speaking engagements. Please don’t judge him.