• Developed, maintained, and executed strategy for worldwide Influencer Creator Programs • Built out an organizational plan and lead global creator efforts for gaming IP's• Managed, evaluated, and scoped Creator Marketing agencies and partners• Utilized high level and sentiment focused data to create modern tactics• Worked with analytics on tracking systems, monthly reporting on franchise ecosystem, engagement, trends, and ROI• Collaborated with internal agency teams and external client stakeholders (including Brand Marketing, Product Development, Business Intelligence, Creative Development, Finance, Community, and Executive Management)• Supported paid and unpaid influencer initiatives that improved audience acquisition, retention, and growth• Collaborated with community and game management teams to establish goals and objectives to achieve KPIs• Project management to monitor status of the project from ideation to kick-off to post-performance review• Provided moderation, engagement, and organized events within Discord gaming communities. • Current game focus is on Star Trek Fleet Command, Tarisland, Wuthering Waves, and SKY: Children of the Light.• Interacts with player communities directly on various platforms• Managed communications of Patch Notes, Developer Roadmap Updates, Feature Announcements, and more• Monitored and Conveyed Player Feedback• Online and in-person event planning to celebrate milestones, launch new content, and foster a sense of community.

• Created production assets of in-game content for various social media websites• Content Producer in both pre-recorded and live formats• Esports- Pro-Am driver and competitor for the Logitech McLaren G Challenge • Provided comprehensive feedback on games, technology, and gaming peripherals to Producers and Developers• Coordinated media engagement through live broadcasts, private channels, and social media outlets• Engaged with audience members through live streams and personal commentary on video games and gaming• Spearheaded promotional appearances at gaming conferences and events on behalf of Producers, Developers, and peripheral companies to increase sales for advertisers• Collaborated with multidisciplinary teams of managers, producers and technical specialistsSponsored by: Logitech G, Blue Microphones, Gamer Advantage, Herman Miller

• Content Producer for scripted game tutorials for both paid and non-paid media to be posted across various social media websites• Created and edited videos from VODs and live streams to be shared internally at gaming studios and peripheral companies• Voice over personality for Educational Experiences in video games• Assisted in feedback sessions with Electronic Arts in developing games from pre-alpha status to launch day• Member of the Xbox Research Accessibility Team participating in studies and feedback sessions to make games more accessibly friendly• Contracted to create Tutorial Content Briefs and voice-over videos for Electronic Arts• Collaborated with numerous gaming franchises such as Electronic Arts, Ubisoft, Xbox and more to promote upcoming games and consoles• Developed social media marketing content for video game franchises as well as a major manufacturer of computer peripherals• Advised Electronic Arts on Battlefield, The Sims Mobile, Anthem, Starwars Battlefront 2

• Planned, executed, and created reports surrounding multiple campaigns to help launch the flagship 40 Series GPU worldwide• Developed contractual requirements for Influencers and managed reporting of specific Influencer activations• Discovered new Influencers and communities that align with specific campaign objectives and messaging to ensure successful activations• Ensured contracts and invoices were processed in a timely manner.• Managed processes for shipping and tracking of Influencer GPUs and computer monitors for delivery domestically and internationally• Facilitated and maintained several internal communication pipelines, including daily updates to trackers, spreadsheets, and budget estimating/reporting• Assisted in managing major gaming campaigns such as, The Witcher 3, Portal with RTX, Overwatch 2, Diablo IV, Fortnight, Evil Dead, and more.• Took ownership of the submission process for ROI reporting to companies including Sony, Blizzard, CDProjekt, and Epic for major campaigns including seeding game codes and products to Influencers worldwide.• Maintained efficient workflow under a fast-paced/frequently-changing timeline with shifting deadlines and priorities, all while working remotely

• Monitored product inventory and tracked Influencers orders to achieve monthly goals while being mindful of program deadlines• Ensured Influencers were provided with everything they need to execute a successful campaign including but not limited to creative briefs, tasks, deliverables, brand assets, etc.• Managed execution of large-scale Influencer giftings, including organizing seeding kits, managing lists, and overseeing gifting fulfillments• Developed a close relationship with Influencers to maintain a strong level of communication on a day-to-day basis• Supported and executed product marketing campaign tactics through their entire lifecycle from the early design phase through post-launch• Lead the management of deliverables for Influencers• Provided daily, weekly, monthly campaign reports for key performance indicators• Managed multiple campaigns with solid organizational skills with the ability to focus on and prioritize tasks based on client objectives• Tracked and managed usage rights for Influencers UGC used in paid socials• Partnered with social and creative teams to support and identify Influencer content for media repurposing, takeovers, giveaways, etc.• Assisted in managing worldwide campaigns including the Mariah Carey Target Exclusive Line, National Entertainment Collectibles Association (NECA) Campaigns, Disney, WizKids, Hello Kitty, Chia Pet, Kid Robot, The Simpsons, Gargoyles, Rubies Costumes, Spongebob Squarepants, and more

• Primary Coordinator for live Community events for Minecraft game servers• Assisted in Influencer relations and Talent management• Ran social media including creating engaging Tweets, interacting and responding to social media posts, and Trust Pilot reviews• Point of Contact for game studios and content creators • Maintained CE presence in social networks• Managed over 150 Content Creators worldwide• Assisted with design, implementation, and launch of the Community Management Department