- Produce editorial content on Korean Racing. (This includes; Race Previews, Race Reviews, Weekly Horses To Note and Antepost Previews)- Write comments in-running for French horse racing results.- Write ‘Spotlight’ comments for Hong-Kong race previews.Data entry and analysis:- Adding new horses to an international database including; breeding, owner, trainer and form information.- Compiling race card information including; weights, draws, race card numbers, jockeys, weight allowances, headgear and ratings.- Input full race results information; placings, jockey changes, distances, tote returns, starting prices and non-runners.- Checking my teams input to eliminate data errors.(The data entry information covered numerous global racing bodies.)- Liaising with our international client base to ensure all of their business needs are being met.Business Development: - Create business development proposals to present to key company stake holders. This included market research, presentation design (graphics, video and audio) and business/marketing strategies.

Sports editorial content production/writing:- Working with the likes of; The Lancashire Evening Post, The Herald (Scotland), Redcar Racecourse, Givemesport, The Sportsman and Race Bets. (Plus numerous more - Our daily selections also appear in the Racing Post)- Covered various sports including; Horse Racing, Football (Domestic and major European), Rugby (Both codes), Greyhound Racing, Tennis, Boxing, MMA, Formula 1, Darts, NFL, NBA, Snooker, Golf and the Olympics.Business/Marketing:- Created and published a horse racing mobile phone application which was delivered on both Android and iPhone platforms- Grew our social media platforms (X/Twitter, Facebook, Instagram and TikTok) from initial creation to in excess of 25,000 following.- Utilised social media planning and analysis software such as Hootsuite and Google Analytics.- Working with numerous brands to create ad campaigns including the likes of Paddy Power.- Implemented and ran our own affiliate marketing scheme to help sell our products DTC.- Implemented and ran our own E-Commerce platform. (Including product development, printing, distribution and full customer care)- Conducted SEO and Key Word analysis to plan further marketing strategies based around reach.- Planned and ran paid-for advertising campaigns across numerous online media platforms.- Managed a team of over 20 different journalists and edited/proofread all of their work prior to client delivery.- Produced various business proposals in order to increase the companies business networks and client base. (Business to business sales)- Managed all rota’s, editorial planning and future content.- Provided coaching to all new and experienced journalists/team members.- Developed a brand identity and conducted brand analysis.- Created all graphics, video and audio content.- Built various iterations of the companies website.- Launched a weekly live horse racing podcast. “Turf Talk” which was distributed both on Spotify and Sound Cloud.

In association with Picks from the Paddock LTD I produce various racing editorial content for this publication.I also appear in the Racing Post NAP's table for the JEP

Appear within the Racing Post's daily press NAP's table.

- Responsible for product development and implementation in various aspects of the business. - Research and development of potential ideas/products that could expand the business. - Was the lead on an innovative global, digital race cards product solution.- Devised numerous innovative product ideas to aid in both the thoroughbred breeding and sales industries.- Worked on various business tenders for major projects such as HRI (Horse Racing Ireland) and other tenders under the Weatherbys Scientific banner. - Delivered business development presentations to the companies Senior Leadership Team and department heads.Graphics, design and content editorial:- Created all graphics, imagery and video content for use as promotional material (across social media and website) for various business initiatives.- Created graphics for various departments within the wider business.- Curated, from initial inception to delivery, a new Weatherbys Publication.Marketing:- Developed various marketing strategies from concept to delivery. - Utilised various social media platforms to help promote products, increase sales, market new ideas and to garner customer/public feedback and input.- Created both paid for, in-house and affiliate marketing campaigns.- The use of SEO and analytics tools to create performance analysis presentations against various key performance indicators.- Advanced marketing planning management - Noting key dates and planning marketing and media output, managing of team members to ensure tasks are distributed to the relevant departments and members of staff.- Keeping abreast of industry social media trends and adapting current strategies in order to produce greater performance.

- Created the UK and Irelands first weekly horse racing e-magazine.- I conducted full editing and design work for the publication.- Conducted interviews/content with some of the worlds leading figures in horse racing such as former Champion National Hunt jockey Richard Johnson.- Ran the online sales (e-commerce) and distribution platform.- Worked with two different production companies (one UK and one Ireland) to create a video advertisements and product imagery collateral.- Ran all social media and marketing including working with various horse racing and fashion influencers.- Developed a membership discount platform for all magazine subscribers.- Was able to secure partnerships with various fashion, equine and hospitality brands and establishments including GS Equestrian and Marc Darcy Menswear.- Ran an affiliate marketing scheme to help promote and sell the magazine with various online personalities.- Designed and created numerous physical promotional material including; Book “The 50 Best Race Horses Since The Millennium”, Pens, Snoods, Gillet's and more.- Designed and created all product packaging and physical membership cards.- Produced a live Cheltenham Festival Preview evening which was streamed across numerous social media platforms. This included working with various racing celebrities and jockeys, creating all on-screen graphics, production planning and promotion.

Wrote editorial content on UK, Irish and French horse racing and trot racing for numerous international clients and global betting firms including:- Bet365- Coral Bookmakers- France Gallop - PMU International

In association with Picks from the Paddock LTD I was the lead horse racing journalist at the Herald Scotland.

I was responsible for all pubic facing output which included but was not limited to:- Website updates and development.- Social media content.- Graphics and image collateral.Helped with business development opportunities to introduce the companies technology products to various additional industries.

In association with my Sports Editorial Company I produced various content for this newspaper.

Entrusted to take the soul ownership of the companies South African and French horse racing data feed.This included watching races from a live feed (without transmission delay) and inputting initial results placings, weighed-in confirmed race placings and any fluctuation in live betting markets to be used in conjunction with our full host of broadcast partners.