Rory Beaupré Email & Phone Number

Vancouver, British Columbia, Canada

Function Growth powers full-funnel strategy and performance marketing solutions for global brands. In the last 12 months, our clients experienced a 220% increase in average annual revenue with the help of our digital ad campaigns and creative strategy.Focus on your company while we build, manage, test and iterate on all aspects of your ad campaigns including: social media ads (FB/IG, Tik Tok & more), data feeds & Google Ads.We're an experienced, boutique agency that prefers to go deep and build long-term bonds with fewer companies, rather than trying to grow the number of accounts we manage. We work incessantly with you to hone in every aspect of your digital strategy, from optimizing your ad campaigns and building custom reporting to A/B testing and iterative design.Certified ad specialists with Google Ads, Meta Ads (Facebook/Instagram), YouTube, Tik Tok and more.

Vancouver, Canada Area

Edge Investments is a media platform that creates content about trending investment themes. We simplify complex industries, profile individual stocks and make Edge-ucational content for investors who want to sharpen their skills.

Vancouver, Canada Area

Thrive Digital specializes in eCommerce, user acquisition, lead generation and brand visibility campaigns using Google, Facebook, YouTube and more.• In a Program Manager role, I led multiple teams of digital marketing specialists which managed a portfolio of clients with a combined annual digital ad spend of over 20 million dollars.• Supported and fostered both personal and professional growth for my team by designing engaging training modules, regular innovation sessions and performance reviews.• Created and presented digital strategy & marketing funnel expansion to both new and existing agency clients.Career progression: Team Strategist (April 2017 - January 2018)

Vancouver, British Columbia

• Spearheaded digital strategy with a specialization in e-commerce and user acquisition projects with both national and international scope.• Managed a portfolio of up to 10 clients at a time which I organized by building sophisticated reporting and tracking tools using Microsoft Excel & Google Sheets formulas, queries and charting capabilities.• Researched, built, launched and optimized SEM, paid social and display advertising campaigns across a range of industries including retail, software, home decor and digital asset exchanges.Career Progression:Online Marketing Specialist (January 2016 - November 2016)

Vancouver, British Columbia

• Managed search engine marketing, direct media buys and paid social campaigns for the organization and their clients to acquire customers, increase awareness and drive online sales.• Designed and implemented responsive email templates increasing click-through rates by 5% on average each quarter and improved database retention.• Implemented and enforced CASL compliant policies for the organization.• Branded, executed and sold out over 7 events ranging from 150-450 attendees contributing to over $500,000 in revenue for the organization.Career Progression:Marketing & Events Specialist (August 2014 - September 2015)

Vancouver, British Columbia

• Founded the agency by building custom HTML/CSS sites & e-commerce sites for small businesses.• Specialized in SEO which earned local businesses the top 1-3 ranking terms for both brand keywords and non-branded industry terms. Techniques included keyword research, link building, internal linking & overall site structure.• Managed a team of freelancer developers, designers and content creators to help scale both our client base and our clients’ businesses.• Managed email and social marketing campaigns to develop leads for the company.Developed and implemented an effective sales plan to meet and exceed sales goals.

Victoria, British Columbia

• Built long-term relationships with clients, local businesses, and global talent agencies by establishing trustworthiness and professionalism.• Facilitated communication with professionals including venue management, caterers, contractors, and equipment rentals to ensure efficient running of events.• Designed push and pull marketing techniques including facebook ads, banner ads with key partners, and ensured regular engaging posts, tweets, and emails to our network.• Managed and developed a strategic plan of action to ensure that the cost of the event remains under the pre-determined budget.

Victoria, British Columbia

• Received award for highest sales in one season along with having an enthusiastic personality, developing sales skills, manipulating many sales approaches and mastering sales strategies.• Coached sales techniques thus increasing the number of daily sales by our sales representatives, reducing errors, and eliminating the need for future supervision.• Contributed to online marketing by updating website promotions, writing daily blog, and handling email marketing using the marketing tool Mad Mimi.• Mitigated complaints and issues by communicating with guests courteously and professionally.• Implemented highly-effective leadership, communication, and motivational skills which led to increased employee morale and ultimately improved guests' online Tripadvisor ratings.Career Progression:Sales Associate (May 2011 - May 2012)

Vancouver, British Columbia

• Maintained office schedules and databases using the Microsoft Office Suite.• Implemented regular website updates.• Coordinated social activities for the Office staff.

Bachelor Of Commerce (Bcom)

Activities and Societies: Business Sustainability Club

Cross-Cultural Management

Academic Exchange Studies