Rory consults with brands and agencies, expertly executing creative omnichannel media strategies. Proving end-to-end content production, encompassing conception, pre-production, motion graphics, animation, editing and post-production. He stays current with industry trends and positions him as a valuable asset in delivering impactful media strategies.Key Roles:• Creative Direction• Project Management• Motion Graphic Design• Video Production & Editing• Brand Strategist• Corporate Branding & Marketing• Social Content Production & Optimization• Budget Management & Resource Allocation

Course lecturer in Pearson BTEC Higher National Diploma in Creative Media post ProductionCourse Curriculum:• Visual Effects & Motion Graphics• Visual Effects Practices• Storyboarding• Advanced Visual Effects• Advanced Rendering & Visualisation• Advanced 3D Modelling• Advanced Compositing for Film & Television Asset Capture & Management

Rory collaborated with marketing, visual merchandising, category teams and external vendors to drive the creative development of the Life Style Sports brand. In his capacity as the Creative Lead, he coordinated all aspects of content development from concept, pre production, post productions across all of lifestyle sports five internal brands. He ensured alignment with customer preferences across omnichannel platforms and executed campaigns for prominent external stakeholders like Nike, Adidas, Under Armour, Leinster Rugby, Munster Rugby, and the IRFU.Key Roles:• Creative Leadership• Creative Brand Development• Cross-functional Collaboration• Omnichannel Branding• Visual Style Development• External and Internal vendor management• Omnichannel Creative Team Management• Marketing and Store Development Collaboration• Timely Project Delivery• Budget Management

Rory played a crucial role in optimizing ICAN's studio operations during a chanenging period within the agency, showcasing his strong leadership and industry expertise. He directed and streamlined workflows, met project deadlines, and ensured compliance with external stakeholders' requirements. He managed resource allocation and budget management for cost-effective and efficient project execution.Key Roles:• Creative Operations Management• Team Leadership and Development• Project Workflow Management• Client Collaboration and Communication• Resource Allocation and Utilization• Budget Management• Cross-Functional Collaboration• Client Relationship Management

Rory played a vital role in establishing, upskilling, and managing the creative team in conjunction with the broadcast production unit. He implemented efficient workflows and processes while overseeing the production of high-quality graphics for diverse projects and campaigns within tight deadlines. He collaborated closely with clients and internal stakeholders to understand their requirements and ensure the delivery of visually compelling and engaging creative assets on time and within budget.Key Roles:• Team Leadership and Development• Workflow Optimization• Quality Assurance• Project Management• Budget Management• Resource Allocation and Utilization• Budget Management• Cross-Functional Collaboration• Client Relationship Management

Rory managed the design development for production unit programming, ensuring on-time project delivery. He coordinated with marketing and sales on cross platform campaigns. He was responsible for on-air graphics, he provided expert Avid 4 Designer/Viz RT capgen and virtual set support. He crafted a unified visual identity for the broadcaster, which was seamlessly implemented across all customer touchpoints.• Key Roles:• Creative Ideation• Motion Graphic Design• 3D Animation • Virtual Set Production• Project Management• Cross-Platform Campaigns• Avid 4 Designer / Viz RT• Branding Development

Rory played a pivotal role in implementing Viz RT capgen graphics and introducing VizRT development into the organization's workflow. This involved coordinating with teams and stakeholders to ensure a smooth transition from the legacy Capgen system to the new VizRT system in all on-air programming graphics and virtual sets.Key Roles:• Implementing Viz RT capgen system• Creation of air assets in Viz RT• 3D animation• Workflow management

Rory developed program broadcast identities, creating captivating on-air visuals for live broadcasts, and producing promotional materials for sales and advertising. His contributions to in-house programming design, project management, and scheduling ensured seamless operations and visual output.Key Roles:• Motion Graphic Design• 3D Animation• Virtual Set Production• Creating daily graphic output• Producing promotional design & sales advertising materials