Leading the global strategy across all permanent and temporary display solutions within Global Shopper Marketing - innovating with effective & sustainable solutions for customers and shoppers.

Leading strategic permanent and temporary display development initiatives for Mars Wrigley across EU-CIS, DMEA & Saudi-Gulf markets.

Champion for packaging in design across the Wrigley business, inspiring and influencing others through advocating the value of packaging in design, embracing and promoting new innovation approaches and methodologies within the signature Mars Front End Innovation framework.Partnering with core strategically aligned external agencies to manage the design process from initial insights to defining a strategic opportunity space with a recommended design brief.Creation of regional renovation and innovation pipelines with brand business teams to match growth and brand building ambitions.Translating insights and fueling design exploration of multiple brand expression across consumer experience touch-points (pack, product, point-of-sale etc.)Generating design briefs and building strategic packaging frameworks to convey to wide audience of stakeholders.Providing strategic interpretations of category and consumer packaging trends in order to inspire brand teams.Creation of strong cross-functional partnerships across regional/global innovation teams and leveraging this expertise to find best DVF solutions.Identifying opportunities to improve brand performance through holistic packaging design.

Partnering with cross-functional colleagues to develop innovative packaging solutions for current and future business needs.Technical leadership of packaging solutions, leveraging internal and external expertise.Leveraging cross-regional good practices in the evolution of the Global Oral Care packaging portfolio with strategic recommendations to the Oral Care Brand Board.Coordination of regional packaging developments with global relevance and facilitation of global deployment in order to drive growth for the Oral Care Brand.Idea generation for new packaging concepts positioned against business opportunities - keeping up to date on new and emerging packaging technologies and trends.

Deployment of strategic packaging development activity pipeline for the Chocolate segment in the UK. Line management for team of 6 Packaging Project Managers covering many iconic brands, including Galaxy, Snickers and Maltesers in multiple packaging formats. Lead all packaging efficiency initiatives and factory continuous improvement projects for Slough manufacturing site and UK external factories.

Packaging innovation & development, value leadership and factory support/optimisation for the Eastleigh manufacturing site of Manor Bakeries Ltd. and it's iconic Mr Kipling brand, including line management for 1 Packaging Technician and 1 Product Development Technologist.