Rosa Lear Email & Phone Number

California, United States

Mountain View, California, Us

Orlando, Florida, Us

- Interim head of marketing duties- Currently supporting content creation, campaign development, social media posting, awards and speaking submissions

Whether you’re a start-up, mid-size company, or a large enterprise, marketing gaps exist. With 20 years of full-stack marketing experience, I can help. Let’s make marketing magic!Interim Head of Marketing / Fractional CMOProduct-led GrowthDigital MarketingMarketing Strategy & ImplementationContent Strategy & DevelopmentNot finding what you need? Let’s discuss. I’m open to custom projects to find the right mix of services for you.

Mountain View, California, Us

- Partner marketing - Press relations: Drafting releases, posting, amplifying - Content creation - Social media

Montreal, Québec, Ca

- Writing product content - Writing employee spotlights - Website copy - Social media posts

Palo Alto, Ca, Us

Product-led growth strategy development and execution for multiple products. Includes: - Long-term plan to drive brand and product development for accelerated ARR realization - Community building programs to establish product awareness for ground-swell demand with end users - Content strategy plus individual contributor content development, including: Nudge and drip nurture emails, infographics, checklists, social copy and creative - Customer journey experience development and optimization across awareness channels, website, product trial and/or freemium, education material, promotional activities - Evangelizing the benefits of product-led growth strategies to all customer-related personnel at every level of the organization

Santa Barbara, Ca, Us

Responsible for worldwide corporate marketing strategy and execution, awareness, branding, global corporate and alliance partnership go-to-market strategies, communications, web presence, press relations, analyst relations, events, customer acquisition, digital, product marketing, and social media.

Oversee the following functions involved to tell an integrated story for SD-WAN: Content strategy and development; Campaign Development and Execution; Creative; Social Media; Influencer Marketing; Events; Customer Advocacy; Special Projects - Reference accounts; etc. Co-authored the book "SD-WAN 1:1 - The What, Why, and How." Find it on Amazon! https://www.amazon.com/SD-WAN-What-Why-Matt-Berry-ebook/dp/B07YM416YS/ref=dp_kinw_strp_1

- Content strategy and deployment: Case studies, white papers, blogs, research briefs, website copy, etc.- Special program development and management: Soup to nuts comprehensive development of revenue generating programs that streamline customer deployments and generate prospect interest (includes: all content, all sales tools, support materials, presentation, internal and field training)- Social media management: Develop messages, determine timing, publish, track. Managing corporate executive social accounts. - Partner marketing support: Joint content development, campaign training, social amplification, webinar development.- Event strategy and execution

Palo Alto, California, Us

- Corporate-wide content strategy and deployment: Case studies, white papers, blogs, research briefs, website copy, etc.- Special program development and management: Soup to nuts comprehensive development of revenue generating programs that streamline customer deployments and generate prospect interest (includes: all content, all sales tools, support materials, presentation, internal and field training)- Corporate social media management: Develop messages, determine timing, publish, track. Managing corporate executive social accounts. - Partner marketing support: Joint content development, campaign training, social amplification, webinar development.

Plano, Tx, Us

• Developing and elevating new corporate message and positioning (i.e. from hardware manufacturer to software and cloud vendor)• Executed company’s first foray into social media – Currently the primary lead generation engine• Campaign development for lead generation (identifying target audience, developing messages, identifying appropriate CTAs, authoring related content, deploying campaigns in HubSpot, on-going nurturing, conversion rates outperforming industry standards)• Spearheaded all major website launches and annual refreshes, including: design concept, conversation mapping, writing copy, managing deployment process, and marketing the launch. • Developing infrastructure for geographical website support and launching language-based micro-sites• Press and analyst relations management including writing press releases and communicating market messages• Cross-functional team management to execute on corporate projects: partner portal, EMEA expansion, etc.• Event planning and execution: Often coordinating and marketing 15 corporate events a year with high ROI.• Department budget management

Plano, Tx, Us

Plano, Tx, Us

Foster City, Ca, Us

• Strategizing with sales, channel managers, and product marketing to determine appropriate marketing and promotional materials• Developing content and collaterals from scratch• Developing, executing, and authoring industry reports• Creating presentations for webinars and conferences

San Francisco, California, Us

Managed all corporate marketing programs, online marketing functions, and lead nurturing campaigns; Direct management of product launches, advertising, sales collateral, tradeshow marketing, vendor management; Website development, launch, and day-to-day maintenance

New product introductions including all market research and customer feedback surveys; Media relations development; Website re-design and continued management and enhancement

Stamford, Ct, Us

I covered the host-attached storage market, collecting market information used in market research reports, developed relationships with vendors, and managed all market related industry information for the product segment.

Stamford, Ct, Us

I acted as a sales liaison between my research group and the sales team to facilitate ease of communication between the sales team and the analysts I supported. I frequently educated the sales team on the products and services provided by the analyst group as well as helped draft material that would be used in the sales process. I also traveled to regional offices to discuss new services with the salespeople to help them better represent our offerings to existing and potential clients.

Mba, Marketing

B.S., Marketing

Bachelor Of Science - Bs, Marketing