“Good strategy is design, and design is about fitting various pieces together so they work as a coherent whole.” Richard RumeltI am a multi-disciplinary designer, a creative, analytical and conceptual thinker, and an effective problem-solver. I understand design as a strategy, where I translate complexities into feasible solutions. I have a passion for innovation and learning; and robust graphic design and visual communication skills. My path has not been traditional but has given me a broader understanding of the human experience and a rich cultural and visual background. I have worked as a designer in three countries: Scotland, The United States, and Mexico.