Rose Clark-Palacios Email & Phone Number

Baltimore, Md, Us

Watsonville, Ca, Us

Still here and excited about new opportunities to drive category growth through unified commerce strategies. Most recently, I doubled ROAS to 10.6x and increased household penetration by 8.2% through diversifying partnerships and optimizing investments across Retailer Media Networks (RMN) and third-party media sellers.One of my proudest achievements was launching a KPI-driven in-store merchandising program across 500+ stores with a multi-division national account and regional retailer. This initiative not only drove sales but also set a new standard for in-store execution and customer experience.

Watsonville, Ca, Us

Passionate about leading dynamic teams and driving growth through strategic execution, I had the privilege of leading a talented sales team of 10, where we delivered a $40M YOY revenue increase by refining sales planning and execution. By aligning customer demand with supply forecasts, we boosted efficiency and achieved a 20% increase in customer satisfaction, ensuring our clients always had what they needed.

Watsonville, Ca, Us

A new role in the organization, I am working to streamline execution of customer sales strategies domestically and globally. My favorite part of the job is developing the next generation of sales reps to understand the factors that affect consumer behavior in the marketplace!

Watsonville, Ca, Us

As part of a virtual team, I have been successful at managing an account base worth $381M in 2017. Utilizing sales data, market trends, and consumer insights, I work closely with our retail partners to develop strategic plans that support both Driscoll’s and retail partners’ category growth initiatives. Outside of helping facilitate sale transactions and execute customer programs, I am also manage a marketing budget, facilitate new account contract negotiations, develop strategy to align supply and demand, and provide real time market intel that influence internal both internal and retailer pricing strategies.

Coral Gables, Florida, Us

As a Sales Manager, I developed sales leads for Sales Representatives, monitored inventory, and managed a regional accounts from the Mid-Atlantic to the North East. Based out of a production facility, I had the opportunity to develop different value-add fruit and vegetable SKUs that helped drive sales for the company nationally. Daily collaboration between procurement, production, and transportation, was essential in order to service customer demand. In this position, my biggest accomplishment was developing 5 new values-add product lines that were marketed to both regional and national grocery chains.

Coral Gables, Florida, Us

Travelling nationally, this role involved educating front workers in retail on best practices to ensure product integrity, identifying gaps in the supply chain, resetting store sets for new product roll outs, and reporting on competitive labels in the marketplace. This position required knowledge regarding size, quality, and care and handling of multiple commodities not limited to bananas, pineapples, melons, deciduous fruit, and fresh cut items.

Master Of Business Administration - Mba

Bachelor Of Science, Organizational Management