Rosemary Lising Email and Phone Number
Rosemary is a digital industry pioneer with 20 years of experience. A passionate innovator, problem solver and transformation leader, she started her career in Canada and moved to Asia in the mid-90s where she opened DoubleClick in Singapore and Malaysia. She has held senior leadership positions at Columbus Agency, iProspect, GroupM, and Blue Interactive (acquired by WPP).Recognized as a digital marketing industry pioneer, Rosemary takes concepts and ideas and brings them to business reality, by developing a strategic vision, driving business growth and operational excellence. She is passionate about helping companies and teams develop strategic frameworks through data and insights, improve business processes through technology and develop programs that deliver accountable outcomes and positive change. As an active supporter of the Asian digital marketing industry, Rosemary has held advisory board positions at the Asia Digital Leadership Summit, 4As, Digital Advertising Alliance, Ad Tech and Effie Awards. She also speaks at industry leading events such as All That Matters and ATS.
Video Assure
View- Website:
- videoassure.com
- Employees:
- 4
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Business PartnerVideo Assure Jan 2019 - PresentSingaporeDelivering better multi-screen experiences by empowering a new generation of streaming video services. We help content companies/streaming service providers retain and grow customers while saving cost. Powered by machine learning, Video Assure is the media industry’s first predictive digital video quality forecasting solution. Our cloud-based platform is used to intelligently manage global streaming services by detecting streaming issues before they become disruptions.
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Co-FounderMinerlabs Group Jan 2019 - PresentSingaporeDigital solutions for the new generation of media, marketing, technology and video streaming services.MinerLabs, is a regional digital consultancy providing strategic media advisory services, customer experience, performance marketing, video streaming, and mobile solutions for leading brands, broadcasters, and technology companies. -
Managing Director, AsiaColumbus Agency (A Dentsu Aegis Network Company) Jul 2015 - Dec 2018SingaporeI believe in building & creating new value that drives business growth through ideas, people, ambition & heartExpanded the business from one market, Australia, to an additional 6 markets in Asia; from 2 people in Asia to over 300+ employees. Responsible for vision, business strategy, business growth, financial P&L oversight, product and service offering. Columbus, a regional digital performance agency has since been integrated into Merkle.
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Regional Managing Director , General Motors International Operations (Gmio)Iprospect Jul 2012 - Jul 2015SingaporeDeveloping solutions to solve our client's complex marketing problems is something I love to do.Established and expanded the always-on search and performance marketing program for General Motors across Asia Pacific, Africa, Russia, Middle East to drive leads and conversions. Created digital training programs and best practice frameworks to foster an environment of learning and empowerment. Experimented with new Co-Op business models to drive improved business performance.iProspect, global digital performance agency within Dentsu Aegis Network. -
Managing Director Asia Pacific, Groupm SearchGroupm (A Wpp Company) 2006 - 2012I take pride in developing people, strategies and frameworks to build the foundations for transformation.Developed GroupM Search Marketing practice across Asia Pacific. Growth from business concept to largest agency aligned Search offering in Asia Pacific in 3 ½ years with 160+ dedicated search professionals in Asia Pacific; multi-million dollar billings and solid profit margins. Responsible for business practice development, service offering innovation, optimized service delivery, revenue growth, client portfolio expansion, financial & functional oversight, recruitment & training, agency integration. GroupM, world’s largest media investment group. -
Regional Director - Search Marketing/Online MediaBlue Interactive Marketing (Acquired By Wpp) 2003 - 2006SingaporeI love learning new skill sets, building new opportunities and working with colleagues to create something new.Established the digital media and search marketing practice, from conception to delivery. Increased revenues by 500% in the first 6 months and further tripling this in the subsequent 6 months. Developed successful, measurable closed-loop media initiatives for customer acquisition and sales. Programs recognized by clients as a global best practice. Blue Interactive Marketing, a full-service digital marketing agency (acquired by WPP).
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General Manager, Singapore & MalaysiaDoubleclick Asia 1999 - Jul 2002I believe that hard work, a never give-up attitude and collaborative mind-set creates environments for growth.Launched and established DoubleClick in Singapore and Malaysia, turning the pioneering Internet Ad Serving and Media Network into a profitable business within 2-years. Responsible for business growth and development for Singapore and Malaysia, P&L, business development, oversight of strategic alliances and partnerships, pricing strategy development, promotional/marketing efforts oversight, recruitment and training.DoubleClick Asia, was a joint venture between AsiaContent.com and DoubleClick Inc. DoubleClick has since been acquired by Google.
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Sales DirectorAsiacontent Apr 1998 - 1999Digital start-up focused on bringing global media brands to Asia and localizing the digital content and customer experience. These brands included CNET Asia, MTV Asia and E!Online.Responsible for developing and overseeing sales operations for CNET, MTV Asia and E!Online. This included business development, sales forecasting, service offering development, recruitment and team development.
Rosemary Lising Education Details
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Economics
Frequently Asked Questions about Rosemary Lising
What company does Rosemary Lising work for?
Rosemary Lising works for Video Assure
What is Rosemary Lising's role at the current company?
Rosemary Lising's current role is Business Growth | Video Streaming | Performance Marketing | Digital Media |.
What schools did Rosemary Lising attend?
Rosemary Lising attended The University Of British Columbia.
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