I am a collaborative market research leader who possesses a global toolbox of innovative techniques used to solve business challenges. With diverse experience across categories, sectors and company cultures, I am known for my strategic thinking and deep listening - to my business partners and consumers. It is this professional listening capability that allows me to sift through the data and turn ambiguity into insightful actionable solutions. I have a proven track record of results across iconic, multinational brands like L’Oreal, ACUVUE, Aveeno, Johnson's and Kellogg's; helping them grow profitably, develop new products and connect emotionally with their users. With a passion for creative problem solving, I enjoy finding just the right technique, data source or methodology to keep my teams moving towards their objective. Specialties:√ Synthesizing primary, secondary and syndicated market research√ Developing portfolio strategies and frameworks√ Brand & Product Positioning√ Ad Strategy & Optimization√ Forecasting Methods√ Brand Strategy√ Trend Monitoring√ Qualitative Methods√ Syndicated Analytics√ Innovation Pipeline√ Creative Brainstorming√ Segmentation√ Quantitative Analysis√ Talent and Insights Team Development