Rose Misra-Smith Email & Phone Number

Brisbane, QLD, AU

Brisbane, Queensland, Australia

Leads Urban Utilities’ social media strategy, creating content that engages, educates and informs communities on Facebook, Instagram, LinkedIn and X (formerly Twitter).Developed an insights-led social media strategy in first few months that outlines how Urban Utilities can effectively engage audiences on new and existing channels to support business.

Brisbane, Queensland, Australia

Brisbane, Queensland, Australia

Managed and published social media content, driving more engaging formats such as ‘day in the life’ Reels, health tip carousels and ‘Mater in the news’ Stories to position Mater as a healthcare leader amongst audiences on Facebook, Instagram, LinkedIn and Twitter.Developed a 90-day Digital Plan that became the strategy template for the broader marketing.

Brisbane, Australia

Client project: Smart Ticketing, TransLink (in-house contract), Digital Marketing Senior Advisor, 6/2019 – 1/2022Managed all digital and social media strategies for Smart Ticketing, TransLink's $371 million new world-class ticketing system that makes it easier for customers to plan and pay for their journey.Developed a highly compelling social media.

Brisbane, Australia

Brisbane City Council’s sustainability agency that shows people the value of living and working sustainably by providing the knowledge and tools to help them do it. Led all digital-based projects, including the two-year, state government funded program, Energy Savvy Families, helping low-income, regional Queensland households get in control of their.

Toronto, Ontario

BOMA Toronto is a commercial real estate industry association that represents some of North America’s biggest property management firms and suppliers, including globally recognized companies Colliers International and Kimberly Clark Professional. Managed all corporate branding and communications, developing high-quality sponsorship and membership sales.

Brisbane, Australia

Drove data-driven, multi-channel acquisition and retention campaigns that resulted in an unprecedented 40% growth of the VIP membership base, significantly outperforming financial targets. Proactively led social media strategy, email testing, digital marketing, and drove new customer leads.Commended for ‘driving a test and learn culture’ by the General.

Brisbane, Australia

Developed and delivered key city network projects including a signage rebrand, timetable redesign and several digital travel campaigns in this five month contract role.Successfully engaged internal departments within tight timelines to deliver new branding for the signage across 50 million+ city network services.

Brisbane, Australia

The primary consultant on major agency client accounts Pfizer Australia, Steve Parish Photography and Pivotel Telecommunications.Delivered a communications campaign for Pfizer Australia that was so successful in achieving strong local media coverage and community support, the company planned to roll out the same strategy nationally.

Bachelor, Public Relations/Media And Communication

QUT is a top Australian university that boasts a mix of real-world applications and an established academic reputation. This course.

High School Certificate