Rosendo Hernandez Email and Phone Number
Rosendo Hernandez work email
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Rosendo Hernandez personal email
Marketing professional with +10 years of proven experience in the entertainment and sports industry. Strong expertise in cultivating mutually-beneficial partnerships that enhance brand value, drive platform growth and maximize subscriber revenue.
Fanduel Sports Network
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Fanduel Sports NetworkMarina Del Rey, Ca, Us
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Director, Partner MarketingFanduel Sports Network Jul 2023 - PresentLead a portfolio of Distribution and Enterprise partnerships for FanDuel Sports Network, driving growth of our DTC product and promoting our regional teams from our suite of sports leagues (NBA, NHL, MLB, WNBA, NWSL, etc.) to fans across the U.S. -
Team Lead, Partner Marketing (Hulu)Disney Streaming May 2022 - Jul 2023New York, Ny, UsOversaw all Partner Marketing efforts with Hulu’s Growth partners across Living Room/Connected TV devices, Wholesale and Enterprise partnership verticals, contributing to Hulu’s larger subscriber growth objectivesDeveloped synergistic partnerships with the larger Hulu marketing organization and other verticals within The Walt Disney Company to amplify Hulu’s brand and content presence with our Growth partnersPlanned and actioned against strategic optimization efforts, in tandem with internal Disney Streaming partnership stakeholders, to ensure partners are achieving desired subscriber gains and end-pay-balance goals quarter over quarterCoordinated with Partner Management and Business Development teams to extract value from existing partnerships through various strategic efforts, as well as identifying Enterprise partners that fuel Hulu’s larger growth benchmarksEngaged with internal Platform Distribution stakeholders to align on marketing terms tied to our platform distribution deals -
Sr. Partner Marketing Manager (Hulu)Disney Streaming Sep 2021 - May 2022New York, Ny, UsConstructed effective and impactful full-funnel media strategies, as well as 360 integrated marketing activations across partners to drive acquisition, engagement and brand equity through Hulu content initiativesLaunched effective paid media campaign efforts with Hulu’s connected TV device partners; success of efforts have resulted in a 35% funding increase YoYLead Go-to-Market strategies around key content launch efforts, including unique first-of-its-kind partner promotions and campaigns supporting Hulu’s diverse product set
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Partner Marketing ManagerHulu Jul 2020 - Sep 2021Santa Monica, Ca, UsManaged Growth Partner Marketing efforts across a suite of device, wholesale, and enterprise partnerships promoting Hulu’s robust content offering across Originals, Licensed TV, Library and Live TV Successfully led media planning efforts within our Devices team across key Originals content, as well as all brand-related initiatives, aligning with Hulu Media’s overarching marketing strategy and campaign objectives -
Associate Manager, Multi-Platform MarketingDisney Media & Entertainment Distribution Feb 2020 - Jul 2020Glendale, California, UsManaged key content distribution partner relationships with the objective of executing strategic marketing partnerships across traditional cable, OTT, digital and TVOD platforms that drove platform sales, subscriber growth, engagement and retentionServed client as a marketing liaison to Walt Disney Company media networks (ESPN, ABC, Disney Channels, Freeform, FX, National Geographic, Baby TV) and studio properties (across Disney, Marvel, Lucasfilm, Pixar, 20th Century Studios) that were leveraged within partners’ marketing channels -
Associate Marketing ManagerDisney And Espn Media Networks Mar 2018 - Feb 2020Bristol, Ct, UsManaged key content distribution partner relationships with the objective of executing strategic marketing partnerships across traditional cable, OTT, digital and TVOD platforms that drove platform sales, subscriber growth, engagement and retentionServed client as a marketing liaison to Walt Disney Company media networks (ESPN, ABC, Disney Channels, Freeform, FX, National Geographic, Baby TV) and studio properties (across Disney, Marvel, Lucasfilm, Pixar, 20th Century Studios) that were leveraged within partners’ marketing channels -
Marketing Coordinator, Affiliate MarketingDisney And Espn Media Networks Apr 2016 - Mar 2018Bristol, Ct, UsAssisted in the execution of partner marketing initiatives with our content distribution partners through various content-driven activations
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Coordinator, Business ManagementDisney General Entertainment Content Oct 2015 - Apr 2016Burbank, California, UsWorked with the Business Management group in providing administrative and financial support to numerous Communications teams within Disney | ABC Television -
Intern, International Marketing And Public RelationsDisney General Entertainment Content Jan 2015 - Oct 2015Burbank, California, UsAssisted the International Distribution department across all pre- and post-sales initiatives centered around Disney | ABC Television Group content through various marketing and public relations initiatives that included Winter and Summer TCAs, May Screenings and MIPCOM
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Intern, Marketing And PublicityLionsgate Jan 2014 - Apr 2014Santa Monica, Ca, UsPantelion Films Division (Lionsgate/Televisa)
Rosendo Hernandez Skills
Rosendo Hernandez Education Details
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California State University, FullertonRadio-Television-Film
Frequently Asked Questions about Rosendo Hernandez
What company does Rosendo Hernandez work for?
Rosendo Hernandez works for Fanduel Sports Network
What is Rosendo Hernandez's role at the current company?
Rosendo Hernandez's current role is Director, Partner Marketing | FanDuel Sports Network | Diamond Sports Group.
What is Rosendo Hernandez's email address?
Rosendo Hernandez's email address is ro****@****ney.com
What schools did Rosendo Hernandez attend?
Rosendo Hernandez attended California State University, Fullerton.
What are some of Rosendo Hernandez's interests?
Rosendo Hernandez has interest in Cinematography, Creative Design, Marketing Commumnications, Marketing Communications, Politics, Films/cinema, Social Networking, Art, Photography, Advertising.
What skills is Rosendo Hernandez known for?
Rosendo Hernandez has skills like Videography, Marketing, Video Production, Advertising, Final Cut Pro, Video Editing, Marketing Communications, Directing, Creative Writer, Mac Os, Creative Writing, Film Production.
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