Art Director
Argentum - Assisted Living Federation Of America
Alexandria, Va
Developed and executed innovative visual solutions for the new Argentum branding,ensuring alignment with brand guidelines and enhancing brand recognition.Redesigned the Senior Executive magazines with visually captivating layouts, graphics,and typography, resulting in increased readership and engagement.Produced visually compelling multi-channel assets, including emails, digital ads, social mediabanners and onsite materials to effectively communicate with the target… Show more Developed and executed innovative visual solutions for the new Argentum branding,ensuring alignment with brand guidelines and enhancing brand recognition.Redesigned the Senior Executive magazines with visually captivating layouts, graphics,and typography, resulting in increased readership and engagement.Produced visually compelling multi-channel assets, including emails, digital ads, social mediabanners and onsite materials to effectively communicate with the target audience.Developed unique and creative designs for various marketing materials, including brochures,annual reports, infographics and signages to convey the brand’s message and values.Managed and directed photographers, illustrators, and freelancers to ensure high-qualitydeliverables and adherence to project timelines. Show less