Roshonda Coleman, Realtor Email & Phone Number

115 Perimeter Center Pl, Suite 100, Atlanta, Ga 30346

I'm your Real Estate Problem Solver! My adventures in real estate (mixed in with personal moments) are captured on the following Social Media Sites:Facebook: Roshonda ColemanInstagram, Snapchat, Twitter, and Periscope: @roshondacoleman

Managed direct and indirect team for strategic partner business development and marketing strategy to build key partnerships and vertical channels. Channels include: Real estate brokers, EMCs/municipalities, apartment corporations, single family home rental investors, and builders. Strategically assessed business opportunities through data mining, statistical analysis and leveraging key business insights to deliver maximum program results. Created white glove process for REALTOR Advantage Program to ensure consistent use of program, customer enrollments and brand ambassadors.

Lead a team focused on creating, growing and optimizing Gas South partnerships. I manage four vertical markets – alliance program (with 6 Georgia Electric Membership Corporations, 12 municipalities and 1 county), realtor and builder program, multifamily segment, and affinity programs (with non profit agencies and corporations). Responsibilities include discovering new emerging channels, developing strategic communications, and driving customer count.

Responsible for Gas South’s customer experience and call center operations. Three key accomplishments in this area were 1. Led Gas South’s customer care realignment effort in May 2012 that led to insourcing call center of 120+ employees including call center management, call center inbound personnel, and back office operations., 2. Established and managed e-mail communication team, and 3. Led transition of call center operation from foreign company to Procore Solutions within three month timeframe with minim customer impact.

Responsible for growing customer count and market share. Exceeded customer count growth and set company on path of being fastest growing marketer in Georgia. Three key accomplishments were 1. 137% increase in alliance program numbers 2. 81% YOY increase in third party enrollments and finally 3. Establishing key affinity programs with schools.

Launched Gas South’s brand and focused on enhancing company's brand awareness with the primary goals of driving unsolicited sales, increasing sales conversion rate and providing an excellent customer experience. Responsibilities included oversight of Gas South's team and marketing agency associates, driving strategy, development, usability, traditional advertising and key company sponsorships.

Led 15 team members and 7 vendors to accomplish the development and execution of commercial strategy ( launched online enrollment and business call center, developed commercial terms and conditions, implemented DDDC pricing, formulated tracking system, analyzed commercial profitability, instituted collections policy, executed third party sales channel and implemented summary account billing.) Also, managed 9 teams comprised of 3 departments within Southern Company (Supply Chain Management, Operations and Marketing) and 6 teams from 3 vendors (ABS, DSTO, TSYS). Had to effectively communicate the goal and direction of rebranding effort to internal and external customers to meet timeframe, quality and budget parameters.

Georgia Power/Southern Company selects candidates for an eighteen month program designed to develop the Southern Company leaders of tomorrow. Participants meet with CEOs and senior level management of all subsidiaries and complete four four-month rotations in different areas of the company. Selected as one of four participants from a final pool of over 75 candidates. Rotations: Southern Company Services Financial Planning and Analysis, Georgia Power Company Corporate Communication, Georgia Power Company Metro West Region, Southern Company Gas

Education record

Bachelor Of Business Administration (B.B.A.), Dual Degree: International Business And Marketing, Minor In Spanish

Education record