Rosie Walker is the president of mediate.ly - a demand generation media strategy, planning, and buying agency. Rosie has more than 25 years of experience developing and implementing marketing strategies for businesses. Walker founded mediate.ly in 2017 with owner Stan Valencis after leading account and marketing teams at his sister agency, Primacy. Under Walker's leadership, mediate.ly has grown to a top-tier boutique media agency with annual double-digital revenue growth. Mediate.ly provides full-spectrum media services, in-house capabilities with a consultative approach. Services include strategy, planning, buying, and optimization for all paid media including television, print, digital, out-of-home, email, search, and social in support of clients’ brand-building and acquisition marketing efforts. The team leverages data and leading-edge technology to effectively and efficiently drive meaningful business results for clients. Walker has delivered outsized marketing results for clients including Rice Business, University of Chicago, OSF HealthCare, The Hartford, TIAA, Global Atlantic Financial, HMR, and others.Prior to mediate.ly/Primacy, Walker was the associate publisher of marketing and sales at Smithsonian Media, and the marketing director at National Geographic Traveler where she worked with Fortune 500 clients including Microsoft, Fidelity, Toyota, Sony, and Subaru. She worked with women’s gardening cooperatives for two years in Mali, West Africa while a Peace Corps volunteer.Walker holds a B.A. in Mass Communications from Boston University.