Rosina Johnston Email & Phone Number

Toronto, On, Ca

Montréal, Québec

Toronto, Ontario

Led relationship of international bakery client, Grupo Bimbo Global (Canada, US, Spain, India, Mexico, Panama, Costa Rica) to develop strategies for driving category growth, across global and regional markets. Partnered with Strategy and Creative Directors in delivering innovative design solutions informed by consumer research insights and category trends. Directed overall project life cycle from developing creative briefs, working with designers, illustrators, copywriters, production artists to managing external partners including photographers and printers.Responsible for overall account financial management, ranging from profitability, annual & quarterly forecasts, monthly revenue recognition to preparing client budget proposals.

Toronto, Ontario

Directed client services for a major fintech client. Instituting and managing processes that complement Orange Gate's agile methodology and iterative approach. Ensuring quality deliverables were produced on time and on budget. Collaborated with designers, business analysts and developers to facilitate delivery of innovative solutions that meet client requirements and exceed expectations.Development Lab services focused on creation of robot apps designed to provide modern and engaging solutions to business challenges. Design studio offerings include development of communication strategies, research proposals, 3D video productions, augmented reality enhanced annual reports and traditional marketing collateral.

Toronto, Ontario

Returned from an eighteen-month educational sabbatical. Provided clients with marketing services, including developing marketing plans, communication strategies and related collateral.

Mississauga, Ontario

Division of Glenn Davis GroupLed a team of ten in managing the Parts & Service portfolio of accounts for Ford Motor Company of Canada and Lincoln. Partnered with business unit owners in developing annual strategies and major growth initiatives, leading to national dealership incentives and consumer marketing programs. Managed multiple Dealer Program Headquarters providing marketing and administrative support. Created, executed and administered seasonal and year-long programs comprising of multi-format deliverables from webcasts, technical literature, point-of-sale materials, incentive distribution, utilization and financial reporting. Brands/Programs included: Genuine Parts & Service, Quick Lane, Tires, Extended Service Plan, Wholesale, Warranty, Technician Training, National Mystery Shops, Accessories, Lincoln (Dealer contests & incentives).

Mississauga, Ontario

Division of Glenn Davis GroupManaged a portfolio of Unilever personal care products with extensive redesigns, multiple US/Canadian adaptations, refreshment product projects and national point-of-sale displays. Worked closely with US and Canadian Brand Mangers, in-house regulatory, outside legal counsel, translators, various prepress, printers, converters and advertising agencies.Brands included: Dove Women Go Fresh & Clinicals antiperspirants, Dove Men +Care, Axe, Degree, St. Ives, Vaseline, Clear shampoo and conditioners.

Mississauga, Ontario

Division of Glenn Davis GroupManaged multiple new product launches, line extensions and rollouts. Responsible for entire project lifecycle from consumer research, brand identity, strategic design development, photography, prepress, final production art and financial management. Worked directly with brand managers, legal, regulatory, translators, prepress, international printers and media agencies.Brands included: Johnson & Johnson (Band-Aid, Polysporin, Nicorette, NicoDerm, Reach, Benadryl, Listerine), Mars (Pedigree, Cesar), Scotts Canada (Turf Builder, Coated Grass Seed, eZ Seed, spreaders), Canadian Transit Association (CUTA), The Cakerie, Greens+, NeatFreak! and TI Foods.

Mississauga, Ontario

Division of Glenn Davis GroupLed a team of four in managing Dealer Headquarters for Ford of Canada’s Tires and Quick Lane programs. Developed annual strategic plans, devised dealership incentives, created marketing materials and designed national seasonal consumer-facing campaigns with supporting point-of-sale and direct mail.Managed line extensions and new in-store display designs for Ferrero’s Tic Tac brands, working with our award-winning studio, Ferrero's brand manager, regulatory and Italian pre-press team to ensure quality, cost-effective and impactful executions.

Mississauga, Ontario

Division of Glenn Davis GroupProject managed product redesign roll outs, working with production artists, illustrators and printers to ensure high-quality flawless deliverables. Brands included: Energizer (batteries), Avery (binders, labels and sheet protectors), Unilever (Sunlight dish and laundry detergents), Blue Diamond Parts, Mazda and Ford Parts & Service (Tires, Service).

Langley, British Columbia

Executive assistance and support to Vice President Human Resources during major banner acquisitions, union labour negotiations and a significant corporate downsizing restructuring. Assisted in development and execution of annual corporate service recognition award galas, senior management functions and multiple executive events.

Langley, British Columbia

Executive assistance support to Vice President Merchandising during division restructuring. Administrative support for execution of banner rebranding and launch of new customer loyalty program, within corporation and in-house graphic department.

Langley, British Columbia

Executive assistance support to Vice President of Operations and senior secretarial lead for General Managers of the Save-On-Foods and Overwaitea Food Group banners. Responsible for Operations Department secretary, along with all regional field staff and store management communication. Provided administrative support during historical chain-wide 15,000 store personnel lockout, strike, negotiations and subsequent rehiring.

Vancouver, British Columbia

B2B Sales and administration support for 3D AutoDesk and AnimatorPro 3D architectural and animation computer rendering software. Securing services support contracts, procurement and coordination of technical resources. Project Management of corporate educational/training video development.

Toronto, Ontario

Providing administrative assistance to Publisher and ad sales representatives. Responsible for the procurement of video content from international fashion houses for launch of CBC FashionFile television show.

Ba Social-Cultural Anthropology, Social Sciences

Summa cum laude

Post Graduate Marketing Diploma

Designed in association with the DeGroote School of Business, McMaster Marketing Diploma focuses on the development and study.

Education record

Situational Leadership II is a business language and a framework for employee development that transcends cultural, linguistic.

Packaging Certificate Course

Introduction to packaging, packaging functions, graphic design basics and packaging printing.

Education record

Internal Auditor Certification - ISO 9001:2008 quality system

Effective Communications & Human Relations

Internationally renown organizational communication certification program designed to master successful communication skills, strengthen.

Coaching For Performance

Coaching for Performance is designed to ignite leaders (Management to C-Suite) with the tools and confidence to create environments that.