Roslyn Young Email and Phone Number
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I specialise in B2B marketing-communications in enterprise software. As part of the executive management team, my focus is on ensuring that marketing activities are a fundamental driver of SYSPRO's business growth. My background encompasses over 15 years in corporate communications plus post-graduate qualifications in Information Technology. This blend of strategic marketing experience and technical understanding allows me an insight into business and marketing issues as well as product functionality.I am fortunate to have worked extensively throughout Asia, working in Hong Kong for three years in public relations, and from my current position as Asia Pacific marketing manager for SYSPRO where I am responsible for marketing programmes for resellers in the region.Specialties: Enterprise software marketing, technology public relations, online marketing, B2B marketing, marketing strategy, email marketing, marketing communications, tradeshows, copywriting.
Syspro Software
View- Website:
- syspro.com
- Employees:
- 579
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Marketing And Communications Manager - Asia PacificSyspro SoftwareSydney, Nsw, Au
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Marketing & Communications Manager - Asia PacificSyspro Software Jan 2004 - PresentTustin, California, UsUsing my previous online marketing and technology public relations background, my central task has been to establish SYSPRO’s lead generation programmes and marketing strategy in the Asia Pacific. This has involved establishing sophisticated databases for EDM and online marketing activities, and a metrics-based system to determine effectiveness. Responsible for creating and manage a wide range of print, online materials, webinars and events for our direct sales team and Asia resellers. Developing marketing strategies and programmes for our channel resellers in Asia. Coordinating internal communications with SYSPRO head office and other regional offices. SYSPRO's Asia Pacific headquarters is based in Sydney and is responsible for 15 countries including north Asia, southeast Asia and the Pacific. -
General Manager - Australia, New ZealandAdxplorer (Aust) Pty Ltd Aug 2001 - Jun 2003Singapore-based digital marketing agency AdXplorer appointed me to set up their new Australia - New Zealand office. It had established seven other offices across the Asia Pacific, with clients including Sony, Nokia and Canon. AdXplorer specialised in online and wireless advertising and marketing solutions covering media buying, creative development, production and solutions included email & SMS marketing.I initially was its sole employee and ran the company from my own office (see 'Sitespin'). Over 20 months I grew this business to seven staff and revenue of $1.4m - the second most profitable office in the AdXplorer network.
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Owner, General ManagerSitespin Web Marketing Pty Ltd Mar 2000 - Jul 2001Established my own company specialising in marketing and public relations for technology companies, particularly using online marketing. Clients included BEA Systems, Onyx Software, Bullant. As a result of this activity, I was approached by AdXplorer to set up their Australian office, where I transferred my clients and activities.
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Manager - Australian Technology ShowcaseSydney Olympics Business Secretariat - Nsw Government Feb 1997 - Mar 2000I was Programme Manager responsible for developing and launching "The Australian Technology Showcase", a key programme of the Sydney Olypmics Business Roundtable to promote locally developed technologies in association with the Sydney Olympics. Managed a small team to develop the ATS branding and promotional materials, establishing key processes to administer the programme and liasing with key industry organisations to gain support for the programme. Also project managed the development of the ATS website - one of the first websites published by the NSW Government.
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Press OfficerHong Kong Trade Development Council Jan 1994 - Oct 1996Wan Chai, Hong Kong, HkHKTDC is the statutory authority of the Hong Kong Government responsible for promoting international trade and investment. I was their most senior media officer in a small media team that generated around 12,000 press clippings worldwide each year. My work -- which covered the period up to the 1997 Handover of Hong Kong from the United Kingdom to the People's Republic of China -- included writing media releases on economic trends and promoting Hong Kong as an attractive business destination. I was directly responsible for the publicity to launch five new international fairs and publicity of numerous other trade fairs, several of which are the largest in Asia. Personally interviewed and handled media arrangements for foreign government leaders visitng Hong Kong, and managing related media enquiries. -
(Various) Assistant Project Officer, Policy Officer, ManagerNsw Department Of Premier And Cabinet - Nsw Government Aug 1986 - Jan 1994Sydney, Nsw, AuManager (Office of Economic Development): Wrote the NSW Premier's and ministers' speeches for visits by international government and business leaders and on issues related to overseas business attraction. Regularly accompanied the assistant minister and chief executive as an advisor in meetings with overseas business and government leaders.Policy Officer: Wrote the NSW Premier's advice on Cabinet matters, government and other community issues, as well as proposed legislation. Served after the new Liberal Government took office led by Premier Greiner who introduced wide-ranging reforms affecting portfolios incuding industrial relations, health, education.Assistant Project Officer: Held the position of Secretary to both the Premier's Working Parties on Migrant Employment and Aboriginal Employment. Coordinated community input, provided research and secretariat support.
Roslyn Young Skills
Roslyn Young Education Details
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University Of Technology SydneyInformation Technology -
Macquarie UniversityEconomics
Frequently Asked Questions about Roslyn Young
What company does Roslyn Young work for?
Roslyn Young works for Syspro Software
What is Roslyn Young's role at the current company?
Roslyn Young's current role is Marketing and Communications Manager - Asia Pacific.
What is Roslyn Young's email address?
Roslyn Young's email address is ro****@****pro.com
What is Roslyn Young's direct phone number?
Roslyn Young's direct phone number is (714) 437*****
What schools did Roslyn Young attend?
Roslyn Young attended University Of Technology Sydney, Macquarie University.
What skills is Roslyn Young known for?
Roslyn Young has skills like Digital Marketing, Lead Generation, Online Marketing, Marketing Communications, Email Marketing, Marketing Strategy, Strategy, Business Development, Enterprise Software, Strategic Planning, E Commerce, Online Advertising.
Who are Roslyn Young's colleagues?
Roslyn Young's colleagues are Anders Føyn, Mark Sher, Ashley Pillay, Thiren Chetty, Nino Marra, Sarah Futter, Kevin Knoesen.
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