Rossana Lavaut

Rossana Lavaut Email and Phone Number

Digital marketing manager @
Rossana Lavaut's Location
Sofia, Sofia City, Bulgaria, Bulgaria
About Rossana Lavaut

Rossana Lavaut is a Digital marketing manager at Direct Media Ltd.. She possess expertise in digital marketing, online advertising, media planning, advertising, online marketing and 17 more skills. Colleagues describe her as "To whoever it might concern: The purpose of this writing is to recommend Mrs.Rossana Lavaut as a person and professional. We have worked together as business partners for the last 5 years (since 2009) - myself being a Key Account Manager in Mail.bg, later on promoted to Sales Director of the latter, and Rossana - in her quality of Internet Director of the most influential internet company on the Bulgarian market - Piero97. Even though in different companies, we have been closely engaged in the provision of service and satisfaction of many common customers of ours, which on annual basis amount to more than 100 entities. Considering the positive results (impressive annual turnover between our 2 companies), moreover achieved in a period of serious economic ups and downs, and based on my close business relations with Rossana, I would like to honour her for her high professionalism,integrity and capacity to successfully target and achieve goals.I have always been impressed with the way she imposes mutual trust, competence and leadership. Last, but not least, working with her has always been a pleasure - she is a smiling, courageous and positive individual... and in the bottom line is, that you always feel like getting back to her. Sincerely: Panayot" and "During more than 7 years partnership between Gemius and Piero97 I had the opportunity to work with Rossana and to appreciate her brilliant managerial skills as Internet media director and also her deep market knowledge as an online professional. She helped me in many situation with good advices and she is one of the reasons Piero97 to be the unquestioned leader in Bulgarian online industry. She is able to manage any kind of problem and find the best solution even in critical circumstances - thing will never fail with Rossana!"

Rossana Lavaut's Current Company Details
Direct Media Ltd.

Direct Media Ltd.

Digital marketing manager
Rossana Lavaut Work Experience Details
  • Direct Media Ltd.
    Digital Marketing Manager
    Direct Media Ltd. Nov 2016 - Present
    Repositioning the company from Piero 97: media shop to Direct media: full media services agencySetting goals and leading the digital team to a higher performance and achievementsDealing with budgets in millions of BGNWorking with all Bulgarian online media and International platformsWorking with different digital marketing tools and measuring systemsOnline media consulting and planningNew business development
  • Piero 97 Ltd
    Managing Director
    Piero 97 Ltd Sep 2014 - Nov 2016
    Sofia City, Bulgaria
    Developing and executing the company’s business strategies in order to attain the goals of the ownerPreparing and implementing comprehensive business plans to facilitate achievement by planning cost-effective operations and market development activitiesEnsuring company policies and legal guidelines are communicated all the way from the top down in thecompany and that they are followed at all timesCommunicating and maintaining trust relationships with business partners and authoritiesDelegating responsibilities and supervising the work of executives providing guidance and motivation todrive maximum performanceReading all submitted reports by lower rank managers to reward performance, prevent issues andresolve problemsActing as the public speaker and public relations representative of the company in ways that strengthenits profileAnalyzing problematic situations and occurrences and provide solutions to ensure company survivaland growth.
  • Piero 97 Ma
    Internet Media Director
    Piero 97 Ma Nov 2004 - Sep 2014
    Sofia City, Bulgaria
    Working for the leading media shop on the Bulgarian advertising marketManaging a team of 5 to 8 peopleManaging a turnover of millions BGNNegotiating the best deals with the Bulgarian online mediaNegotiating the largest budgets with the most powerful ad agencies in the marketExecuting the campaigns of the biggest international clientsWorking with different digital marketing tools and measuring systemsOnline media consulting and planningNew business development
  • Dir.Bg
    Client Service Manager
    Dir.Bg Apr 2002 - Nov 2004
    Sofia
    Selling advertising to media shops, agencies and direct clients, accounting, media planning, managing thedevelopment of client’s promo sites and Dir.bg inside projects, coordinating the work with creative andsupport departments, post-evaluation of the ad campaigns.Dir.bg AD sales executive for the following clients and brands: Nestle Bulgaria, Amstel, Stella Artois, ChioChips, British Airways, Net Is Sat, Toshiba, Computer.bg, Usit Colours, British Council, Bulbank, SGExpress Bank, etc.Personal achievements: turning in very short time from a newcomer in the digital advertising field to a trustful sales person gaining numerous new clients for the media and initiator of many in-house projects for better content and more effective ad forms.
  • The Ambassador Hotel In Sofia
    Marketing Assistant
    The Ambassador Hotel In Sofia May 2001 - Apr 2002
    Sofia
    Promoting the hotel, managing the bookings and all the related services, organizing all kinds of events atthe hotel, keeping close contact with all the business clients, marketing researches and advertisingPersonal achievements: optimizing some work processes, helping improving the image of the hotel and increasing the brand awareness only within a year.
  • “Dm Travel” Travel Agency And Tour Operator
    Client Service Manager
    “Dm Travel” Travel Agency And Tour Operator Aug 2000 - Dec 2000
    Sofia
    Working with clients and travel agents, selling holiday packages, bus tickets, medical insurance,correspondence with international business partners and clients, tourist advertising, etc.Personal achievements: I was the only one selected from the team by the owners to represent together with them the agency at the Bulgarian stand at the most popular event: WTM in London
  • David Xl Film House
    Coordinator
    David Xl Film House Sep 1999 - Jul 2000
    Sofia
    Establishing contacts with international film festivals, organizing the shoots for the TV programs “For You, Consumers” and “Paradise Garden” broadcast on Channel 1 of BNT, PR activitiesPersonal achievements: combining studies and work and yet being excellent in both
  • “Podkrepa” Cl, Educational Dept
    Project Manager
    “Podkrepa” Cl, Educational Dept Nov 1997 - Mar 1999
    Sofia
    Assisting the head of department and managing documentation, correspondence, contacting other organizations and foreign partners, representing the department, participation in international projects.Personal achievements: combining studies and work and yet being excellent in both

Rossana Lavaut Skills

Digital Marketing Online Advertising Media Planning Advertising Online Marketing Marketing Strategy Digital Strategy Integrated Marketing Media Buying Digital Media Interactive Marketing Marketing Communications Social Media Marketing Mobile Marketing New Media Email Marketing Mobile Internet Interactive Media Planning Internet Strategy Interactive Advertising Ppc Advertising Sales

Rossana Lavaut Education Details

  • Sofia University “St. Kliment Ohridski”
    Sofia University “St. Kliment Ohridski”
    Tourism And Travel Services Management
  • Italian Language School
    Italian Language School "Vassil Levski", Sofia

Frequently Asked Questions about Rossana Lavaut

What company does Rossana Lavaut work for?

Rossana Lavaut works for Direct Media Ltd.

What is Rossana Lavaut's role at the current company?

Rossana Lavaut's current role is Digital marketing manager.

What schools did Rossana Lavaut attend?

Rossana Lavaut attended Sofia University “st. Kliment Ohridski”, Italian Language School "vassil Levski", Sofia.

What skills is Rossana Lavaut known for?

Rossana Lavaut has skills like Digital Marketing, Online Advertising, Media Planning, Advertising, Online Marketing, Marketing Strategy, Digital Strategy, Integrated Marketing, Media Buying, Digital Media, Interactive Marketing, Marketing Communications.

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