Led the creation, design, and management of marketing materials, covering advertisements, brochures, and digital content, from initial concept to final production.Ensured all tasks were completed promptly and accurately, sticking to set deadlines.Worked closely with cross-functional teams to align marketing efforts with business goals, focusing on lead generation, sales opportunities, and overall marketing strategies.Crafted impactful presentations and high-value proposals tailored to various stakeholders and team members, meticulously reviewing and refining documents for accuracy and effectiveness.Conducted thorough market research to identify growth areas, analyze competitors, and provide insights for lead generation.Managed all aspects of international trade shows, including booth design, logistics, procurement, staff coordination, and contractor supervision.

Efficiently supervised a large portfolio of accounts and implemented business development strategies across Ontario, the US, and global markets.Led the design, launch, and success of a new website showcasing over 100 product lines with various color and pattern options, resulting in a substantial increase in sales and leads in the US.Identified client needs and developed action plans for sales, material procurement, and deliveries.Managed the procurement process for a cutting-edge automated board cutting line, overseeing rigging, installation, and certification acquisition, including electrical inspections, modifications, PSSR certification, and ESA approval.Handled building and machine maintenance, including tender processes, contractor supervision, regular inspections, issue resolution, equipment procurement, and ensuring compliance with safety regulations.Created innovative Excel programs that modernized and streamlined work processes, leading to significant improvements in accuracy, speed, and overall productivity.

Led the meticulous development and highly anticipated launch of our e-commerce platform, featuring seamless payment processing, advanced account management tools, SEO optimization, and integrated shipment processing.Provided leadership, driving the strategic development and execution of a comprehensive marketing strategy.Defined and developed the brand identity, encompassing all marketing materials, both physical and digital.Devised lead generation tactics and geographically targeted campaigns aimed at boosting sales.