Vice President, Partnerships And Publishing
Current
Jan 2024 - Present
AeroLeads people directory · profile
Ross Holmes Email & Phone Number
Helping institutions recruit international students since 2007
at
ICEF
1 work email found
@icef.com
2 phones found area 922
LinkedIn matched
✓ Verified August 2026
4 data sources
Profile completeness 100%
Current company
Role
Helping institutions recruit international students since 2007
Location
Greater London, England, United Kingdom
Company size
Who is Ross Holmes? Overview
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Quick answer
Ross Holmes is listed as Helping institutions recruit international students since 2007 at ICEF, a with 182 employees, based in Greater London, England, United Kingdom. AeroLeads shows a work email signal at icef.com, phone signal with area code 922, and a matched LinkedIn profile for Ross Holmes.
Ross Holmes previously worked as Vice President, Partnerships and Publishing at Icef and Executive Director - Digital Services at Icef. Ross Holmes holds Bsc (Hons), Psychology And Advertising from University Of Lincoln.
Company email context
Email format at ICEF
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{first_initial}{last}@icef.com
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Profile bio
About Ross Holmes
I love my job. I launch and grow businesses that improve the lives of international students.Launched:City ExplorAR - imagine Pokemon Go had been built by Wikipedia. Interactive walking tours where students learn about landmarks and play related augmented reality (AR) games. For instance, at London’s Globe Theatre, students learn about Shakespeare, how the original theatre burned down and then play an AR game where they help to extinguish a fire at the new Globe. Now available to accompany both physical and virtual tours.Campus ExplorAR - uses the same technology at City ExplorAR to deliver campus orientation tours. Participating physically on campus or virtually from home, students navigate the campus receiving info, answering questions and competing against each other in AR games. The in-built chat platform allows all students to get to know each other, whether participating from home or on-campus.ICEF VR - too many virtual tours focus on corridors and classrooms. Potential students want to hear real stories from real people. We convert buildings into hubs of digital content: video reviews, interactive lessons, “meet the teachers” and “ride alongs” on school trips. Maturing nicely:ICEF Monitor - market intelligence for the international education industry. Our weekly highlights email has over 38,000 subscribers and icefmonitor.com receives an average of 65,000 unique visitors each month. Coursefinders.com - a review site for the more than 1m students that travel abroad each year to learn a language. Used by over 100,000 students each month and working with more than 2000 schools in 90+ countries.Previous convictions:I’ve advised brands such as HSBC, British Airways, Harrods and Selfridges about how best to reach international students studying in the UK. Before that, I spent 6 years selling and delivering the leading student fairs in Brazil and Latin America.
Listed skills include Marketing Strategy, Event Management, Marketing Communications, Marketing, and 14 others.
Current workplace
Ross Holmes's current company
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Icef
7 roles · 22 years
Ross Holmes work experience
A career timeline built from the work history available for this profile.
Executive Director - Digital Services
Managing all of ICEF's digital assets, including:ICEF VR - creating interactive VR experiences of schools, campuses and student accommodationICEF Monitor - market intelligence for international student recruitment, over 40,000 subscribersCourseFinders - #1 review site for language programmesCoursePricer - price-quote tool for language school and agency websitesCity ExplorAR - A student experience app, managed by schools, that allows students to safely explore their new city.
Apr 2019 - Jan 2024
Director - Online Products
Continuing the growth of Coursefinders.com into a valuable tool for the language travel market and a strategic asset for ICEF.
May 2015 - Mar 2019
Business Development Manager - Online Products
Project managing the development of www.coursefinders.com, a truly independent online platform allowing students to search, compare and review study-abroad courses. I oversee the marketing of the site to both schools and students, work with designers and developers to maximise revenue whilst delivering a seamless user experience, as well as working on the overall strategy of the business.I also work with education institutions and service providers to find student-recruitment solutions and opportunities within the international education industry. www.icef.com
Jul 2013 - May 2015
Business Development
A media channel focused on the 600,000 international students that study in the UK each year. I worked with brands including Harrods, Selfridges, HSBC and British Airways to help plan the best narrative and mix of media to engage students and exceed marketing objectives.
Nov 2012 - Jul 2013
Regional Manager
BMI are organisers of the market-leading student recruitment events in Brazil and Latin America. I worked primarily in a sales and account management role bringing North American and Asian education institutions to events in Brazil and Latin America.
Feb 2007 - Nov 2012
Senior Sales Executive
Working initially on the Country Pursuits portfolio and later on Horse & Hound, the biggest selling specialist magazine in the UK. Winner of 2006 Classified Salesperson of the Year award.
2005 - 2007
~2 yrs
Team & coworkers
Colleagues at ICEF
Other employees you can reach at icef.com. View company contacts for 182 employees →
PS
Phil Stiles
Colleague at IcefAnstey, England, United Kingdom
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MH
Markus Hebeler
Colleague at IcefCologne Bonn Region, Germany
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PL
Pablo López
Colleague at IcefSpain
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RS
Rajeev Singh
Colleague at IcefBengaluru, Karnataka, India
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LC
Leticia Carrillo
Colleague at IcefLos Angeles, California, United States
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SR
Shuaeeb Raji
Colleague at IcefGhana
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MS
Monèle Schrot
Colleague at IcefGreater Winnipeg Metropolitan Area, Canada
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PU
Prashant Upadhyay
Colleague at IcefMumbai, Maharashtra, India
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CH
Camilla Harding
Colleague at IcefUnited Kingdom
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KW
Kenneth Wheeler
Colleague at IcefLos Angeles, California, United States
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Phil Stiles
Colleague at IcefAnstey, England, United Kingdom
View →
MH
Markus Hebeler
Colleague at IcefCologne Bonn Region, Germany
View →
PL
Pablo López
Colleague at IcefSpain
View →
RS
Rajeev Singh
Colleague at IcefBengaluru, Karnataka, India
View →
LC
Leticia Carrillo
Colleague at IcefLos Angeles, California, United States
View →
SR
Shuaeeb Raji
Colleague at IcefGhana
View →
MS
Monèle Schrot
Colleague at IcefGreater Winnipeg Metropolitan Area, Canada
View →
PU
Prashant Upadhyay
Colleague at IcefMumbai, Maharashtra, India
View →
CH
Camilla Harding
Colleague at IcefUnited Kingdom
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KW
Kenneth Wheeler
Colleague at IcefLos Angeles, California, United States
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2 education records
Ross Holmes education
Bsc (Hons), Psychology And Advertising
Education record
FAQ
Frequently asked questions about Ross Holmes
Quick answers generated from the profile data available on this page.
What company does Ross Holmes work for?
Ross Holmes works for ICEF.
What is Ross Holmes's role at ICEF?
Ross Holmes is listed as Helping institutions recruit international students since 2007 at ICEF.
What is Ross Holmes's email address?
AeroLeads has found 1 work email signal at @icef.com for Ross Holmes at ICEF.
What is Ross Holmes's phone number?
AeroLeads has found 2 phone signal(s) with area code 922 for Ross Holmes at ICEF.
Where is Ross Holmes based?
Ross Holmes is based in Greater London, England, United Kingdom while working with ICEF.
What companies has Ross Holmes worked for?
Ross Holmes has worked for Icef, Great British Mag, Bmi Media, and Ipc Media.
Who are Ross Holmes's colleagues at ICEF?
Ross Holmes's colleagues at ICEF include Phil Stiles, Markus Hebeler, Pablo López, Rajeev Singh, and Leticia Carrillo.
How can I contact Ross Holmes?
You can use AeroLeads to view verified contact signals for Ross Holmes at ICEF, including work email, phone, and LinkedIn data when available.
What schools did Ross Holmes attend?
Ross Holmes holds Bsc (Hons), Psychology And Advertising from University Of Lincoln.
What skills is Ross Holmes known for?
Ross Holmes is listed with skills including Marketing Strategy, Event Management, Marketing Communications, Marketing, Business Development, Advertising, New Business Development, and Public Relations.
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