Ross Moreland Email & Phone Number

Baltimore, Maryland Area

Greater Chicago Area

Was responsible for regional sales of automated medication systems, supply management systems and medication adherence solutions for Omnicell’s non-acute care/medication adherence business unit in the upper Midwest and portions of Canada. Experienced immediate sales success for 1st fiscal year in this position by generating 150+% of regional quota. Achieved positive results thru gaining opening contracts within traditional sub-acute care markets and immediately building business relationships within Omnicell’s regional acute care sales team to grow sub-acute footprint within IDN opportunities and contracts (existing customers and competitive conversions). Collaborated closely with the regional sales (acute and non-acute), sales management and strategic account (IDN) personnel.

Greater Chicago Area

As Vice President of Sales, Northern US Region for Swisslog Healthcare Solutions, led team to be a consultative partner with healthcare organizations (local and IDN-wide) for substantial improvement of logistics processes, operational efficiencies, financial performance, and patient safety through the implementation of automation solutions, services and robotics. Through a very client-centric, hands-on approach, I guided regional sales team to support existing northern US hospital client base of over 1,200 locations and generate new business through targeted research, blue printing and marketing campaigns directed towards relationships within C-Level, Supply Chain, IDNs, GPOs, ER, OR, Laboratory, Pharmacy, Nursing, LEAN and Information Technology. My team continually averaged $40M+ in aggregate annual sales, exceeded business plans every fiscal year by 10%–15%, earned numerous company awards and secured at least 10% growth and ~40 new clients per year.- Managed and supported top-producing US sales region in 2010, 2012 and 2014 in terms of overall order intake, gross margins and market penetration.- Appointed to take over regional Customer Support sales operations, successfully expanding sales functions and achieving 25%–30% annual unit growth within 4 years. Included local and bundled, enterprise-level contracts (service agreements, parts, hardware/software technology upgrades).- Continuously developed and improved sales strategies for existing and new IDN and GPO contracts for maximum market penetration.- Re-designed corporate sales training program to implement Challenger Sales/Power Messaging methodologies for improved business development sales results.

Greater Chicago Area

As Regional Sales Manager for Swisslog Healthcare Solutions, led team to be a consultative partner with healthcare organizations (local and IDN-wide) for substantial improvement of logistics processes, operational efficiencies, financial performance, and patient safety through the implementation of automation solutions, services and robotics. Assisted regional sales team in guiding healthcare clients to implement efficient and cost-effective results by understanding their current work flow processes and supplying value-based solutions. Northern US regional client base (Hospitals, ASCs and Clinics) of approximately 1,000 locations. Existing account growth and new business objectives were achieved through targeted research, blue printing, and marketing campaigns directed towards relationships within C-Level, Supply Chain, IDNs, GPOs, ER, OR, Laboratory, Pharmacy, Nursing, LEAN and Information Technology. Our team continually averaged $30M+ in aggregate annual sales, exceeded business plans every fiscal year by 10%–15%, earned numerous company awards and secured at least 10% growth and ~40 new clients per year.- Managed and supported top-producing US sales region in 2006, 2007 and 2009 in terms of overall order intake, gross margins and market penetration.- Successfully focused on project sales and customer support or service sales within existing client base and new clients.

Greater Chicago Area

Part of Swisslog's Healthcare Solutions Chicago-based sales team. Positioned company as a world leader in logistics automation solutions for healthcare facilities within assigned geographic territory. Oversaw all sales functions (project and customer support or service sales), including key account management & customer relationship development, business development, contract negotiations, and order fulfillment. Client touch points extended throughout multiple levels (Manager to C-Suite) within internal hospital departments (Facilities, Laboratory, Pharmacy, Nursing, Supply Chain/Materials Management, ER, OR and Information Technology (IT). Exceeded annual budget plan responsibilities every year by at least 20%. Provided cross-functional team training, coaching, and mentoring across regional team. Implemented various business sales plans and programs for direct selling and marketing of customized healthcare capital equipment solutions and services (inclusive of automated, critical material transport and medication management systems) within the clinical healthcare market.- Consistently developed strong, sustainable relationships with middle management and executive decision makers of national and regional healthcare organizations (local level to IDN, GPOs).- Exceeded business plan every fiscal year throughout tenure, averaging more than $10M of annual sales in region and earning multiple company awards in recognition of performance.- Received #1 ranking for “Total Sales Volume” in 1999, 2001, 2002, 2006 (record breaking performance), 2007 and 2008 as a Sr. Sales Consultant/Region Manager.- Elected into company’s President’s Club in 2007 for year-after-year sales achievement and outstanding commitment to company success. Region responsibilities expanded across the northern US with numerous healthcare accounts (Hospitals, ASCs and Clinics). During tenure in this position oversaw 9 states and 200+ accounts (SD, ND, NE, IA, IL, WI, IN, MI & OH).

Greater Chicago Area

Managed and grew sales revenue for automated industrial hot melt and cold adhesive dispensing equipment in territory encompassing central and northern Illinois. Was responsible for annual system and parts sales of more than $1.5M. Built capital equipment and services business within assigned territory by stabilizing and establishing key relationships within existing manufacturing customer base. Utilized consultative, value-based selling methodologies and was successful breaking into new markets with custom-engineered solutions for the client’s applications. Customer relationships or touch points included management and director levels of Engineering, Production, Marketing, IT, Human Resources and Procurement at small, medium and large production facilities.- Exceeded overall sales budget every year by at least 15%. - Received “Area Manager of the Year” regional recognition in 1995 and 1996 for exceeding sales budget by at least 20%.

Baltimore, Maryland Area

Presided over sales of automated industrial ink-jet and laser marking and coding equipment for the packaging, wire & cable, automotive and other applicable markets. Territory encompassed MD, DE, DC, northern VA and southern NJ. Was responsible for annual system, parts and consumable sales of more than $600k. - Promoted from Corporate Sale Intern to Field Sales Engineer in (4) months from date of hire.- Generated sales revenue increase of at least 15% 1991 and 1992.- Awarded “Top Performer of the Month” twelve times in the four year span in the position.