Ross Mitchell Email & Phone Number

New York, Ny, Us

Burlington, Ma, Us

Lead global marketing, product management, and customer success programs.

Burlington, Ma, Us

Burlington, Ma, Us

-Orchestrated multi-faceted psychiatrist and neurologist lead generation, psychologist referral building, and patient awareness strategy, resulting in near-doubling of Deep TMS system North American install base in 1 year, culminating in a successful IPO in April 2019, raising $30MM -Launched first ever FDA-cleared non-invasive medical device treatment for Obsessive-Compulsive Disorder, generating significant media coverage and the implementation of over 100 OCD coils in academic hospitals and private clinics in under 10 months-Augmented repeat purchase and lease renewal rates among psychiatric clinics through formation of practice development program, involving guided onboarding process, clinical training and device technical service, referral network and patient-targeted marketing initiatives, reimbursement and coverage support, and clinic workflow consulting -Designed and implemented end-to-end marketing and sales campaign reporting infrastructure, resulting in 84% reduction in lead follow-up turnaround time, significant increase in conversion rate to qualified opportunity, and enhanced ability to allocate resources efficiently to the highest ROI initiatives-Established comprehensive sales and marketing employee training program, including self-study onboarding video modules, knowledge assessments, hands-on device training, sales & marketing strategy coaching, as well as ongoing topical webinars, leading to more effective onboarding and improved team performance

Burlington, Ma, Us

-Lead development and execution of national marketing plan, coordinating strategy with BrainsWay international team-Manage marketing initiatives for physician clinics, enabling increased patient throughput, customer satisfaction, and positive clinical outcomes-Direct market research collection and analysis, assessing viability of new products, services, and targets-Develop sales and implementation tools, and execute ongoing training programs for field sales teams

Oakland, Ca, Us

-Promoted to managerial role, overseeing cross-functional team in development of “enhanced disinfection” platform, including next-generation product innovation, clinical research, awareness campaigns, reimagined digital ecosystem, sales rep training, customer education, and post-market support -Revitalized company growth in burgeoning ultraviolet disinfection market via design of unique product positioning and development of a peer-to-peer PR & implementation toolkit, leading to a doubling of device sales over a one year period and both the B2B Marketing award at the 2016 Bay Area Marketers That Matter gala and Think Boldly award at the 2016 Clorox National Sales & Marketing meeting-Design of unique cloud ecosystem for UV Disinfection technology, consisting of smart data reporting website with AI-enabled workflow recommendations, iOS & Android-based mobile app, healthcare provider education portal, and content management system-Overseeing cross-functional team in development of reimagined Clorox Professional digital ecosystem, including CRM, customer-facing website, sales channel portal, digital asset management system, and brand identity, projected to generate $7MM ongoing incremental annual revenue

Oakland, Ca, Us

-Guiding multinational partnership and c-level executives through market analysis, product development, FDA drug regulatory clearance, investment scenarios, risk assessment, and commercialization strategy for the largest innovation project in the company-Negotiating acquisition and licensing opportunities across multiple high-growth infection prevention categories with clinical tailwinds, allowing achievement of near-term business financial objectives and fulfillment of identified unmet clinical needs-Identified fast-to-market, high-margin product proposition via ethnographic research with ICU and OR Directors, and executed clinical testing, premium packaging development, and launch strategy, resulting in the potential to generate significant revenue at 85% gross margin-Designed iOS-based Value Assessment Tool, working with programmers, sales reps, and customers to define calculation methodology, UX, and UI, empowering sales reps to better demonstrate financial value of our products against direct costs of healthcare-acquired infections and competitive products

Minneapolis, Mn, Us

Leadership Development Rotation Program Intern in Spinal Group- Developed comprehensive marketing and medical education strategy leveragingvascular approach surgeons and surgical nurses to co‐promote innovative lumbar fusion procedure, leading to significantly increased device sales among competitive spine surgeons- Evaluated potential of 3D vascular imaging technology to augment pre‐op planning in degenerative disc disease repair, resulting in improved spine surgeon confidence and increased breadth of differentiated Medtronic product offering

- Prescribed recommendations to improve allergy clinic productivity, including design ofclinic profiling scorecard, streamlined field organization, restructured clinic implementation, and patient compliance portal, creating actionable pathway towards 50% increase in allergy tests per clinic- Defined clinic productivity metrics and conducted statistical and qualitative field analyses across over 600 clinics, resulting in identification of primary drivers of clinic performance

Dublin 2, Ie

- Led development of customized procurement outsourcing business cases for approximately 70 global Fortune 500 prospects, including those in the biotechnology and pharmaceutical industries, resulting in a doubling of company revenue- Managed internal global team in collection, categorization, analysis, and reporting of over $50 billion prospective client spend across thousands of suppliers, driving a 60% reduction in sales cycle time and improved client acquisition rates- Constructed proprietary procurement outsourcing design tool, including strategic goals, savings targets, and cost models, enhancing accuracy, speed, and flexibility of business case development- Presented weekly pipeline report to executive leadership regarding business case development, spend and savings analysis, and client program cash flow, leading to streamlined management decision making and company-wide data transparency- Integrated new sustainability and energy efficiency consulting capabilities into Procurian's capital expenditures sourcing practice and business development messaging, resulting in increased revenue from existing clients- Designed procurement outsourcing programs, including strategic goals, savings targets, staffing models, and commercial terms for over 50 prospective Fortune 500 companies annually, including those in the biotechnology and pharmaceutical industries

Dublin 2, Ie

- Evaluated and reengineered procurement organization processes for Fortune 500 consumer goods, industrial manufacturing, high-tech, pharmaceutical, and service companies- Conducted spend and savings opportunity assessments for Fortune 500 companies across a range of spend categories, including telecommunications services, industrial and food chemicals, packaging, and promotional items- Identified nearly $7 million in operating savings at leading apparel manufacturer by utilizing variety of procurement strategies including low cost country sourcing, full strategic sourcing, spend aggregation, and incumbent negotiations- Assessed make/buy opportunity of landing gear overhaul at major international airline, identifying $7 million in potential savings through optimal fleet allocation strategy and developing business case for substantial job creation- Synthesized obsolete inventory data from numerous manufacturing facilities in development of North American packaging recycling program at major consumer goods manufacturer- Designed efficient in-flight services management model and outsourcing strategy at a major international airline, resulting in improved cost control and global procurement synergy

- Led IBG’s internal research and development team, which conceived and executed novel biometric research concepts for the U.S. government, including key intelligence agencies- Designed and performed accuracy and vulnerability testing on biometric systems for technology developers and potential government and corporate users- Developed Bio1.com, a unique interactive subscription-based online graphical database of worldwide biometric deployments, resulting in sustainable revenue streams and increased access to potential government and industry clients- Inducted as a member of Standard & Poor’s Vista Research Society of Industry Leaders due to expertise in weaknesses and vulnerabilities of biometric technologies- Pioneered the biometric industry’s first comprehensive test of fingerprint recognition systems’ resistance to spoofing, featured in Dec 2006 WSJ article, helping define industry-standard performance metrics and analysis methods

Master Of Business Administration (Mba), Healthcare And Product Innovation

Bse, Bs, Biomedical Engineering, Economics