Rovana L. Email & Phone Number

San Francisco, CA, US

San Francisco Bay Area

San Francisco Bay Area

San Mateo

• Work collaboratively with stakeholders and content strategists to create engaging and optimized designs that resonate with B2B and B2C customers
• Design campaigns, webinars, eguides and other marketing materials within a brand identity system
• Help expand the brand identity that had launched in the summer of 2017, by exploring new ways to treat type as well as imagery treatments.

Lead designer for partner marketing channel. Worked collaboratively and strategically to optimize marketing design deliverables for optimized customer engagements.

San Francisco Bay Area

• Developed graphics for canvas totes, gift bags, gift boxes, and charm bracelets.
• Created graphics for kids back-to-school collection including backpacks, water bottles, and pencil cases
• Executed technical drawings for women accessories including hats, gloves, bags, and shoes
• Completed Bill of Materials (BOMS) to communicate product execution with manufacturers

Offsite

• Designed and developed weekly emails using Dreamweaver and basic html.
• Distributed weekly emails to customers using email marketing service provider, Mailchimp
• Created on brand and affiliate banners for company website as well as Facebook Contests

San Francisco

• Designed and developed seasonal childrens lookbooks carried in-stores and select Nordstrom.
• Partook in photoshoots to help paginate lookbooks.
• Created custom graphics for new store opening collateral pieces including graphic totes, water bottles, billboards and other signage.
• Designed marketing emails, banners as well as in-store signage.

San Francisco Bay Area

• Worked with the packaging design team to revise and update packaging and brochures as well as execute mock-ups and prepare artwork for press
• Assisted graphic design teams on in-store signs, store fixture inserts and marketing needs
• Consistently executed artwork that aligned with company brand guidelines

San Francisco Bay Area

• Design and conceptualized decorative accessories for the home including: frames, mirrors, wall art, objects, and bath accessories
• Executed and managed 100+ products per season
• Communicated with vendors and agents to complete product cycle from sketches to final in-store and catalog products
• Delegated and managed freelance seasonal help for product development
• Styled decorative accessories for company presentations

San Francisco Bay Area

• Created innovative store solution products for the home, office and travel
• Traveled to Hong Kong and China to visit manufacturers to perfect production samples
• Established package identity for products

Chicago

• Responsible for expanding TAG’s Private Label department to further collaborate with companies that include: Starbucks, Whole Foods, and Sears
• Successfully created a line of ceramics for Starbucks retail stores for Halloween 2006, which quickly sold out
• Designed compact structural packaging for dinnerware and tableware
• Executed clean and bold textile and ceramic designs created to upkeep TAG’s image whose vendors include: Crate & Barrel, CB2, Pottery Barn, & Williams-Sonoma

Bachelor Of Fine Arts (B.F.A.), Painting & Drawing

Activities and Societies: Resident Advisor

Bachelor Of Science (B.S.), Design And Visual Communications, General