WARC provides the latest evidence, expertise and guidance to help marketers make bold moves. Our clients include the world's most prominent advertising and media agencies, research companies, universities and advertisers.WARC was founded in 1985 and has offices in the UK, the US, and Singapore. In July 2018, it became part of Ascential plc and in October 2024, we are now a part of the Informa Group.As a Sales Operations Lead, I specialise in driving sales team efficiency and operational excellence. My role involves developing and optimising sales processes, performance metrics analysis, managing CRM systems, and ensuring collaboration between sales, marketing, and customer success teams. With a focus on problem-solving and process improvement, helping organisations grow revenue and deliver exceptional customer experiences.

Digitally focused, tech-savvy sales and business operator; providing remote support to small to mid size business owners so they have more time to focus on what they do best and I take on the solution to the immediate issue.www.rowanvpaservices.wordpress.com/servicesProvided contract services to the following: Operations manager - National learning sector membership organisationOperations manager - London university Regional commercial operations - London-based hospitality portfolioTender administration - Leeds bid consultancyQuality assurance - Plymouth e-learning design consultancy Business support manager - London wholesale apparel

Explored 22 European countries over 22 months. Periodic volunteering: cumulative 11 months - English as a foreign language; immersive trainer - Ireland, Poland, and Czech Republic- Event planner and on-the-day manager; 1-day outdoor community event - Scotland - Social media strategy tour company/5* hostel – Scotland- Hostel/bed & breakfast operation and management - Gozo, Hungary, and Greece

Responsible for the sale and business development of Searcys 15 events venue portfolio & 7 restaurants/bars.Group sales focus: food & beverage provenance and partnerships i.e. London & Partners, DesignMyNight Enhanced new product development with venue stakeholders – membership, arts, theatre, transient visitorSocial media, B2B and B2C lead generationPipeline venue feasibility studies

Sale of over 2000sqm – Events capacity of >2000, 3 bars, 1 restaurant & wine tasting experienceManagement of event sales team of 4, wine experience sales team of 2 and event operational contractorsProduced and delivered commercial sales plan

Personal conversion £1.8m sales for duration of employment Pro-active sale of 25 function rooms. Events capacity >3000; over 3000sqm event spaceSource & develop new opportunities for direct business, indirect agent & private businessEvents Perfect Priava software trainer Corporate re-branding with Marketing Manager