Company description:“Cognizant engineers modern businesses. We help our clients modernize technology, reimagine processes and transform experiences so they can stay ahead in our fast-changing world."My responsibilities 2022 - 2024:• As the SPE Offerings Communications Specialist, I collaborate with my team to formulate communication strategies that enhance the company's positioning with clients and partners. My primary role revolves around incorporating industry best practices into our department's framework, aligning with current trends to refine our approach to client engagement. I focus on determining the most effective content pieces to convey to clients, with the overarching goal of elevating Cognizant's maturity.My responsibilities 2019 - 2022:• Overseeing Employer Branding initiatives to promote the Employee Value Proposition and contribute to recruitment efforts. • Formulating and implementing a comprehensive global marketing strategy. • Cultivating relationships with stakeholders to establish the company as a tech industry leader, involving tasks such as crafting press releases, speeches, articles, emails, and other PR content. • Managing internal programs, including Brand Ambassadors and community engagement, while taking full responsibility for comms planning and execution in the Timisoara hub. • Collaborating with the global marketing team and other professionals to coordinate brand awareness and marketing efforts.• Establishing relevant Key Performance Indicators (KPIs) for brand awareness campaigns.• Planning and executing initiatives to reach the target audience through various channels.My notable achievements include:• I transitioned from a local PR role to become the Global External Communications Coordinator and later advanced to the position of SPE Communications Specialist, specializing in client-focused communication. • Our team achieved significant recognition by winning prestigious PR awards for our outstanding activities.

Company description:''Berg Software provides software development, outsourcing and business solutions services since 1991, with a good internal and international reputation on the software market.'' My responsibilities:I develop the marketing strategy of our IT products and for the company itself, I determine the KPI and the actions that we need to perform to help reach our business and marketing goals. I coordinate the communication internally and externally and organize the office events. I am responsible for all the communication with the firm's stakeholders, online and offline, through meetings, social media, blogs, email, events and I’m in charge of improving the usability and SEO on our websites. I create ads (Facebook, LinkedIn, Google), online campaigns and write technical articles. I actively search for activities that will help spread the word about the company and help the HR department in recruiting new programmers.My biggest accomplishment:I coordinated and implemented a complex rebranding campaign for a company with 26 years history in the local market.

Company description:”BNB is a national full-service office of integrated IT solutions, equipment, accessories and office supplies, school supplies, hygiene products and cleaning.”My responsibilities:I'm in charge of the SC BNB SRL online presence. Since 2014, I manage the social community and implement all online marketing campaigns like brands campaigns, influencer campaigns, contests, new releases.My biggest accomplishment:I managed to create impactful influencer campaigns and create a large online community for the brand.

Company description: ”Mioritix Media was established in 2009 out of the desire to found a strong and creative web agency. Animated by the passion for web and online marketing, we have succeeded in creating successful web projects which promoted us nationally and internationally as well.”My responsibilities: -Social Media Marketing: optimize, maintain, monitor and create content for Facebook, LinkedIn, Twitter, YouTube, Pinterest, Google+, Instagram, Snapchat etc.- Content creation and management: on websites and blogs- Content proof reader/editor: check the copies (articles, description, catalogues, promotional materials) made by the team - Interaction with users on social networks, email and blogs: community engagement- Monitoring online media & social channels – Analytics, planning tools- Measurements and follow-up: determining the ROI, analyzing the results, adjusting the strategy- SEO: complete website optimization- Email marketing: designing, creating, measuring newsletters- Content optimization, improvements within the website structure: functionality, usability, navigation by users- Promoting the website's core messages across various platforms and campaigns- e-Commerce: lead generation and nurturing- Advertising: AdWords (certification), Facebook Ads, LinkedIn Ads, YouTube AdsMy biggest accomplishment:In 2017 I had the most shared Facebook post in Romania, information featured in Forbes and other awards for online presence for our clients.

Online marketing for me is more than a job, it's my passion and I developed my skills through the amazing projects I worked on. Since my second year of university, I got the chance to work with local and national brands, from diverse fields, as a freelance marketing consultant. I see it as an opportunity to constantly develop myself.My areas of expertise: Communication Strategy, Social Media Marketing, Content Creation, SEO, Community Management, Photoshop, Email Marketing, Generating Sales Leads, Site Optimization, AdWords, B2B Marketing, Marketing for Sales, Branding, Events.

Company description:”PRbeta is a public relations and event organization agency, developed by a young team, aware of everything that happens in the national and international market. We organise events such as The PRbeta Regional Conference of Communication, PRbeta Talks, PRbeta Workshops, Timisoara Brands Tour and many more.”My responsibilities:- Event organizer (team leader)- Content creator- Social media manager (promoting brands and events)