Roxane Ferguson, Msol Email & Phone Number

Daytona Beach, Fl, Us

Winter Springs, Florida, Us

Business and entrepreneurial advocate for this innovative regional non profit organization. Leading efforts to support and promote business and economic development in the Oviedo, Winter Springs and Seminole County areas.● Selected by the award-winning nonprofit to lead organizational revitalization, marketing & communication strategies, public relations, finance, operations, legislative, and professional relationships ● Increased membership by 30% to 648 members through marketing campaign initiatives, economic development, engaging with target/ideal audiences to drive utilization of programs and resources● Strategic leadership, internal process improvements, digital communications, content management, social media promotion and protocol creation● Develop & create the Oviedo Winter Springs Education Foundation through evaluating community needs and opportunities to provide highly effective programs to participants● Spearhead the implementation of economic development, growth, and entrepreneurial workspace initiatives, developing relevant, collaborative community partnerships● Streamline company operations by eliminating workflow redundancies and implementing new automation, resulting in a 27% increase in partnership funding

Evanston, Il, Us

Assistant Governor District 6980- Oviedo, Florida ● Lead initiatives within the 5 avenues of Rotary International Service. ● Coordination of public relations and marketing efforts for the State of Delaware and Maryland Eastern Shore within Rotary District 7630. ● Co-host for Pathways to Service Radio Road Show on WDEL & 101.7 fm.● Member of the Oviedo Rotary Club.

Middletown, Delaware, Us

● Recognized by Delaware Governor Carney & Lt. Governor Hall-Long for contributions to the State of Delaware 2022, as well as the 2021 Communicator of Achievement (Delaware Press Association) for advocacy efforts and community engagement, and by Delaware Today as a 2018 Women in Business ● Led the development of the Middletown Business Incubator & Collaborative Workspace as well as creation of the Middletown Education Foundation for scholarship and entrepreneurship● Served as the Editor for the Chamber Chatter print/electronic newsletter, overseeing the organization’s branding strategy to provide a cohesive, clear institutional image● Integrated 17 membership value programs for the community and the 650 business membership base, collaborating with the Chamber of Commerce and Education Foundation Board of Directors ● Managed website development, budgets and fundraising, and press releases to continuously increase membership and ensure program relevancy/effectiveness● Create and implement a more diverse and inclusive workplace as well as a collaborative professional environment● Direct the company through successful collaborative partner growth with 58 incubator businesses, coordinating all strategic planning and raising $37M in new capital and creation of 157 jobs

Kennett Square, Pa, Us

Business Management Professor ● Developed a robust business management curriculum for the Professional Gardener Program, assessing and capitalizing on opportunities for professional development ● Designed in-person and online instructional design tools and lesson plans, utilizing contemporary educational technology while ensuring maximum resource accessibility● Supported 110 students’ educational development as an engaged, collaborative business resource, addressing student concerns and gaps in content mastery● Evaluated students’ retention of curriculum and academic content via formative and summative assessments, informing lesson plans and curriculum modifications as needed● Provided individualized professional guidance and mentorship to students, offering career development support within the horticulture field

West Grove, Pennsylvania, Us

● Designed original website content, adhering to institutional branding parameters in addition to confirming that information was accurate and presented in an engaging, accessible manner ● Maintained accountability of organizational budget, aligning all financial resource decision-making with short- and long-term strategic planning/initiatives● Led economic development and legislative initiatives, assessing community needs to guide program development and professional partnerships● Developed diversified revenue streams, securing sponsorships, grants, and partnerships to support chamber programs/events and ensure longevity● Directed administrative duties, volunteers, and employees, promoting a culture of continuous learning and professional development within the chamber and the broader business community

Wilmington, Delaware, Us

Recruited by local information technology company to facilitate marketing, branding and communications strategies, web site development, advertising, public relations and event management. Coordination of internal and external communication initiatives. Microsoft, Chamber of Commerce and Better Business Bureau liaison.

Arlington, Virginia, Us

Chosen by an international non-profit business ethics organization to lead sales and marketing initiatives for the State of Delaware. Created and implemented statewide multi-media marketing and branding strategies to increase business development and revenue opportunities. Coordination and facilitation of trade shows, events, fundraising, seminars, marketing collateral, public service announcements and website development. Interviewing, hiring and training of new employees. Conducted statistical analysis of marketing strategies and business development initiatives. Represent BBB at statewide networking events. - Implementation of best practices and new programs resulting in 61% increase of business development.- Promoting quality, performance and teamwork in achieving business goals. - Maintain marketing budget and facilitate retention and collection efforts.- Membership liaison for 1,300 + statewide member companies and organizations.

Reston, Virginia, Us

Selected by a national homebuilder to increase company revenues by creating new business development strategies, presenting model homes to potential buyers, discussing finance options and completing contracts. Additional responsibilities include qualifying customers for mortgage financing programs, coordinating company press releases, conducting market research, training new sales associates and government liaison obtaining building permits.- Rookie Salesperson of the Year - Delaware Homebuilders Association- 6 million in sales in first six months- Training and support of new hires

Wilmington, De, Us

Utilized marketing and communication skills in a part time capacity as an independent contractor for this global organization to hold responsibility for assisting employees with HR questions and concerns, coordinating benefits, updating the company’s website and preparing an employee newsletter. Demonstrated the ability to deliver critical services that increased efficiency and maximized company profits.

San Francisco, California, Us

Wells Fargo (Wachovia/First Union/CoreStates) 1990 - 2001Vice President/Communication Manager 1998 - 2001Earned fast-tracked promotion through a series of increasingly responsible management positions by a national bank holding company to act as communications liaison for senior management, consumer credit & collection operations, human resources and internal training. Implementation of best practices and communication strategies. Marketing Officer 1995 - 1998Advanced to promote successful business relationships as corporate liaison for educational lending department. Scope of responsibility included marketing status reports, marketing initiatives, coordinating company sponsored events and trade shows. Collection Manager 1990 - 1995Promoted from collector to manager of affinity portfolios. Determine account trends and implementing collection strategies that improved staff performance and ensured compliance with operational policies and procedures.

Education record

Education record

Education record

Real Estate License, Real Estate Law & Finance

Bachelor Of Science, Business Administration & Marketing

Master Of Science, Organizational Leadership