- Managed and optimized Huawei Digital Power’s official accounts across four major social media platforms: LinkedIn, Facebook, X, and YouTube, enhancing brand visibility and engagement.- Collaborated with external agencies to develop and execute targeted paid social media campaigns, driving measurable growth in audience reach and engagement.- Spearheaded social media communication strategies for company events, ensuring cohesive messaging and maximizing live engagement through real-time… Show more - Managed and optimized Huawei Digital Power’s official accounts across four major social media platforms: LinkedIn, Facebook, X, and YouTube, enhancing brand visibility and engagement.- Collaborated with external agencies to develop and execute targeted paid social media campaigns, driving measurable growth in audience reach and engagement.- Spearheaded social media communication strategies for company events, ensuring cohesive messaging and maximizing live engagement through real-time updates and content sharing.- Analyzed performance metrics and audience insights to refine content strategies, resulting in a sustained increase in follower growth and interaction rates.- Developed compelling content tailored to each platform, aligning with the overall marketing goals and brand identity of Huawei Digital Power.- Engaged actively with the online community, responding to inquiries and fostering relationships to enhance brand loyalty.Below are the links for references：Linkedln：https://www.linkedin.com/showcase/huawei-digitalpower/Facebook: https://www.facebook.com/HuaweiFusionSolar/X: https://twitter.com/huawei_powerYouTube: https://m.youtube.com/@huaweidigitalpower610 Show less

- Led social media marketing efforts for the arts team, managing campaigns for a client ranked among the Top 500 companies globally.- Developed and implemented marketing strategies for the Taiwan and Hong Kong regions, enhancing brand presence and engagement.- Created and executed innovative social media campaigns on Facebook, driving significant audience interaction and brand awareness.- Fostered strong relationships with the client, ensuring clear communication and alignment on… Show more - Led social media marketing efforts for the arts team, managing campaigns for a client ranked among the Top 500 companies globally.- Developed and implemented marketing strategies for the Taiwan and Hong Kong regions, enhancing brand presence and engagement.- Created and executed innovative social media campaigns on Facebook, driving significant audience interaction and brand awareness.- Fostered strong relationships with the client, ensuring clear communication and alignment on goals and expectations. Show less