- Planned and launched digital marketing campaigns, including web, SEO/SEM, email marketing, social media, digital content, web landing pages, online advertising, designed themed templates for social media accounts and created videos- Maintaining social media presence across all digital channels- Measuring and reporting on the performance of all digital marketing campaigns- Developing and implementing effective search engine optimization (SEO) strategies- Providing marketing strategy leadership for events, conferences, speaking engagements, and internal and external events for content experts- Developed product positioning and messaging that differentiate products in the market- Optimized website content, landing pages and paid search copyManaging offsite and onsite optimization projects and reporting on performance- Planned and recommend a marketing plan and budgets to support proposed marketing programs, activities and strategies supporting the launch of new products, enhanced releases of existing products, increase sales, promotion of product usage, customer satisfaction, and increase of customer retention and brand recognition

- Developed and managed annual marketing plans and strategies for Regency Palace and Grand Palace Hotels- Prepare monthly Food & Beverage promotions for all outlets (Trader Vic’s, U lounge, Kan Zamaan and Oriental Lounge)- Creating media barter agreements to conserve different advertising budgets- Bringing awareness to the market and targeting the right audience; tracking effectiveness of marketing campaigns - In charge of Sponsorship events - Monitor and compare all key competitors in the market place- Tracking the effectiveness of marketing campaigns - Developed annual plan for social media platforms within budget levels- Managed annual marketing events calendar (press releases, raising awareness to the hotels, outlets and organizing media events)- Handling digital media accounts: Facebook, Twitter, Instagram, TripAdvisor and Google+ (design, video creation and content writing)- Ensuring all current promotions and outlets offerings are being communicated on a regular basis- Designing all sort of graphics; magazine, newspaper, TV commercials, newsletters, social media posts, videos and collaterals- Responsible for Trader Vic’s Amman Restaurant marketing, the worldwide famous restaurant - In charge of Kan Zamaan Restaurant near Airport Road promotions and annual media plans- Planned the hotel’s advertising and promotion activities, including printed materials, newsletters, email shots, and direct mail- Administrate website with regular auditing of content with frequent updates of web specials, photography and SEO- Communicating with outside advertising agencies on ongoing campaigns (magazines and television channels)- Ensuring restaurants are being marketed effectively and consistently

Designed digital art for Shaumari Wildlife Reserve, including several infographic signage, animal illustration art, and cartoon sketches for the outdoor play equipment

-Increasing market share, and brand awareness for the hotel-In charge of all outlets (Skyline Sushi Restaurant, Zone Bar, Ghoroub Lounge, Zest Pool and Colours Main Restaurants)- Handling Digital media accounts: Facebook, Twitter, Instagram, TripAdvisor and Google+ - Created effective special promotions through Talabat App to increase sales profits -Administrate website with regular auditing of content with frequent updates of web specials, photography and verbiage maximizing SEM/SEO-Growing the hotel business with effective annual marketing plans and programs-Creating sponsorship opportunities for incremental revenue-Monitoring relevant national marketing programs, channels, platforms, and initiatives-Handling all social media accounts by creating the promotion, content and design -Creating social media strategies-Developing and presenting creative and bespoke partnership proposals-Supervise and complete advertising projects within approved budget and timelines- Supervise and style food photo shoots to ensure the hotel's vision is met. - Prepare sample advertisement program for review and approval by management- Choosing the right audience when advertising- Built a successful event PR strategy: working with the press and writing press releases- Targeting new customers for the outlets- Determine a proper monthly marketing plan including newspaper and magazine ads, SMS, banners and social media -Directing TV commercial-Providing illustration sketches of concepts and ideas to meet creative briefs-Creating and adapting artwork for standard collateral and point-of-sale materials (roll-up banners, posters, social media graphic posts, short videos for social media stories, newspaper and magazine Ads, LCD screen displays, Hotel profile videos, promotions and outdoor media)-Monitoring marketing and branding collateral to ensure the correct use of logos, colours and brand images-Updating the artwork for brand-related collateral as and when required

-Supervised and managed Graphic Design responsibilities (flash presentations/websites , news paper AD campaigns, Company Profiles, Stationary Designs )- Maintained a positive relationship between the company and the clients

Company Industry: GovernmentalWork Description:- In charge of the graphics department; print media- Prepared workshop graphics requirements (Posters, books, binders & certificates)