Roy Choo Email & Phone Number

Australia

Sydney, Australia

• Write and photograph for various defence and aerospace publications with focus on the Asia-Pacific region. Work has appeared in titles including Australian Defence Magazine, AirForces Monthly, Combat Aircraft, Airliner.
• Portfolio encompasses defence trade events, high-profile unilateral and multilateral military exercises, as well as focuses on battalion and squadron units. Notable experiences include a two-day embed with the USMC….
• Portfolio encompasses defence trade events, high-profile unilateral and multilateral military exercises, as well as focuses on battalion and squadron units. Notable experiences include a two-day embed with the USMC.

Lead author of Modern Taiwanese Air Power: The Republic of China Air Force Today. The 96-page publication is a welcomed addition to Harpia Publishing's established series of air power books. The publication provides a detailed overview of the ROCAF's current capabilities, a study of each of its aircraft types, threats and prospects. It is an indispensable.

Singapore

Working as part of the operations team, I maintained the integrity of worldwide operations of a fleet of 18 executive jets out of the Singapore-based Operations Control Centre. Undertook the role during tough conditions while Zetta Jet was going through Chapter 11 proceedings. Unfortunately the company folded due to insolvency.∙ Coordinated operational.

Singapore

• As part of the low-cost team at SATS, I led the day-to-day operations of Scoot and Cebu Pacific at SIN with the necessary airport ground-handling expertise, organisational and communication skills in a budget.
• Acted as the primary point of contact for clients on the full spectrum of above and below wing operations at SIN. Ensured that operational customer requests and day-to-day business were conducted promptly and.
• Ensured that the ground… Show more As part of the low-cost team at SATS, I led the day-to-day operations of Scoot and Cebu Pacific at SIN with the necessary airport ground-handling expertise, organisational and.
• Ensured that the ground operations team achieved defined key performance criteria of client airlines within tight labour and training budgets, including but not limited to on-time performance, precision timings.
• Provided leadership and oversight in fields of operational performance, service and safety compliance and resource management. Drove continuous improvement processes by undertaking incident investigations and.
• Performed regular Duty Ops Manager shifts as dictated by operational requirements. Overall in charge of operations on ground during shift - performed situational assessments and put in place measures and resources to.

Singapore

• A fixed-term contract responsible for ancillary product & revenue development across 10 routes / 5 aircraft in a demanding and relatively fluid recent start-up setting. The responsibilities and key performance.
• Co-owned and executed the ancillary product portfolio strategy to ensure the maximisation of revenue opportunities through new product launches, optimisation of conversion rates and sustainment of products in line with.
• Co-owned and executed the ancillary product portfolio strategy to ensure the maximisation of revenue opportunities through new product launches, optimisation of conversion rates and sustainment of products in line with.
• Generated, evaluated and launched various products – car rental, accommodation and airport ancillary projects. Worked jointly with shortlisted 3rd party vendors, Marketing and Distribution teams and Ground and Cabin.
• Tracked and analysed ancillary performance, keeping close tabs on competitive activity to ensure company was on-strategy and that revenue opportunities are maximised
• Ensured smooth delivery of inflight ancillary products and services — inflight catering/shopping/entertainment/magazine and advertisements/seat upgrades — on all flights with commercial objectives and operational.

Singapore

My two-year National Service obligation in an active infantry battalion provided the foundational understanding of how a military outfit operates

Master Of Aviation Management

Research area: Low cost carriers in South-East Asia: Their emergence, current state and future directions

Bachelor Of Science (B.Sc.), Psychology

Specialisations: Social Psychology; Developmental Psychology

Diploma, Aerospace Electronics