Roy Jia

Roy Jia Email and Phone Number

Senior Branding & Communication at Mongolian Energy Group
Roy Jia's Location
Beijing, China, China
Roy Jia's Contact Details

Roy Jia work email

Roy Jia personal email

n/a
About Roy Jia

Roy Jia is a Senior Branding & Communication at Mongolian Energy Group.

Roy Jia's Current Company Details

Senior Branding & Communication at Mongolian Energy Group
Roy Jia Work Experience Details
  • Mongolian Energy Group
    Senior Branding & Communication
    Mongolian Energy Group Feb 2020 - Oct 2021
    北京市
  • 卡特彼勒
    Branding & Marketing
    卡特彼勒 Dec 2013 - Feb 2020
    Beijing City, China
    Responsibility：• Develop local brand strategy based on global strategy.• Local brand campaign management & execution.• Local sport sponsorship management and execution.• Brand & Marketing creatives includes video, graphic, brand stories, etc.• Market research focus on different products.• Product marketing model implementation and dealers supports. • BTL events management includes trade show, customers seminar, media conference, etc.• Management of both own and paid channels.• Provide guidance to sub-brands.• Relationships with industrial associations and medias.
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  • Sandvik Mining And Construction
    Marketing Communication Manager
    Sandvik Mining And Construction Feb 2011 - May 2013
    Beijing City, China
    Responsibility：• Develop local brand strategy based on global strategy.• Public Relations practice.• Media management.• Marketing activations implementation.• New Products Launch programs management.• Management of CRM system.• Build Internal communication network.
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  • 柳工机械
    Pr Manager
    柳工机械 Oct 2010 - Feb 2011
    Beijing City, China
    Responsibility：• Overseas branding & PR promotion;• International media management.• Relationships with local contractor associations.
  • Construction Machinery Publishing House
    Deputy Chief Editor
    Construction Machinery Publishing House Jul 2007 - Oct 2010
    Beijing China
    Responsibility：• Develop and execute annual editing plan.• Coordinate JV business with KHL Group.• Content management of publishing. • Organize international visits with delegation of Chinese equipment rental companies.• Marketing research and products marketing reports.
  • International Construction Machinery
    Executive Editor/Marketing Director
    International Construction Machinery Aug 2004 - Jul 2007
    Beijing City, China
    Responsibility：• Develop and execute annual editing plan.• Content management of publishing. • Develop and execute advertisings sales plan.• Marketing research and products marketing reports.

Roy Jia Skills

Marketing Communications Internal Communications Marketing Strategy B2b Mining Corporate Communications Product Marketing New Business Development B2b Marketing Strategic Planning Marketing Management Intranet Strategy Business Strategy Product Development Public Relations Trade Shows Advertising Media Relations Project Management International Marketing Strategic Communications Brand Development Strategy

Roy Jia Education Details

  • 湖南科大
    湖南科大
    英语

Frequently Asked Questions about Roy Jia

What is Roy Jia's role at the current company?

Roy Jia's current role is Senior Branding & Communication at Mongolian Energy Group.

What is Roy Jia's email address?

Roy Jia's email address is ji****@****163.com

What schools did Roy Jia attend?

Roy Jia attended 湖南科大.

What skills is Roy Jia known for?

Roy Jia has skills like Marketing Communications, Internal Communications, Marketing Strategy, B2b, Mining, Corporate Communications, Product Marketing, New Business Development, B2b Marketing, Strategic Planning, Marketing Management, Intranet Strategy.

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