Roya G. Email & Phone Number

Portland, OR, US

• Developed and managed content for University of Portland’s public website up.edu.
• Maintained consistent brand and writing styles for website and print marketing materials.
• Lead accounts with digital and print marketing expertise, web content strategy, and email engagement plan.
• Managed email marketing communication campaigns on behalf of the University to audiences ranging from 100 to 50,000.
• Analyzed statistics and optimize content for university websites and email communication.
• Collaborated with Office of Public Affairs on press releases, media relations strategies, and crisis communication plan.

• Lead writer for web content, newsletters, brochures, marketing emails, and social media campaigns.
• Coordinated marketing projects with external and internal clients.
• Promoted University news and events to local and national media.
• Facilitated media interviews for University events and clients.
• Created and implemented University’s first “Writing Style Guide.”
• Managed photo and video shoots for marketing materials.

• Wrote press releases for the University of Portland’s Marketing & Communication Department.
• Conducted interviews for feature articles related to the University of Portland.
• Articles published in the Hood River News, Coos Bay World, Delaware Cape Gazette, Catholic Sentinel, the University of Portland website and university marketing materials.
• Coordinated and transcribed interviews for the Marketing team.

• Implemented and collected results for the 2011 Mac’s List User survey sent to 8,000 subscribers.
• Coordinated subscriber feedback for an internal report of the 2011 Mac’s List User survey.
• Conducted comparative research for the Mac’s List Job Resource e-newsletter section.
• Wrote and formatted “The Green House Project” and “Health Leads” Wikipedia pages.

• Promoted from Store Employee to Store Supervisor based on performance.
• Responsible for store opening and closing procedures.
• Managed bookstore staff.
• Assisted with interviewing and hiring of the 2010 and 2011 bookstore staff.
• Accepted into the Barnes & Noble College Booksellers Management Development Program.

• Responsible for designing weekly newspaper pages using Adobe InDesign and Adobe Photoshop.
• Conducted interviews and wrote articles for the News, Living, Faith & Fellowship, and Sports sections.
• Edited weekly content for Living and Faith & Fellowship sections.

Bachelor Of Arts, Communication Studies, Sociology

Related courses include: - Interpersonal Communication - Journalistic Writing Practicum - Communication Research - Small Group.

Education record