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Entrepreneurial executive with over 30 years of sales, marketing and operations experience in fast-paced, high-tech industries. Motivational management and leadership style with a record of building solid, results- oriented management teams and sales professionals. Leadership vision takes into account all primary stakeholders: customers, vendors, partners, employees, investors and community. Has a passion for doing good, while also doing well – building an emotive brand.Sales, Marketing and General Management qualifications: • P&L Management • Technical Operations Management• Social Media• Key Account Management/Retention • Marketing Initiatives• Strategic and Market Planning• Budgeting and Expense Control• B2C & B2B Sales • Opportunity Identification• Presentations and Public Speaking• Public Relations / Crisis Management• Building Design and Construction
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Vice President Sales And MarketingDragonfly Internet Sep 2023 - Present -
PresidentCleaning Company Management Inc. Aug 2014 - PresentColumbus, Ga
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OwnerMy Amazing Maid Mar 2013 - PresentColumbusMy Amazing Maid is the #1 residential cleaning service in the Columbus, GA area. We pride ourselves on being accountable to the client and welcome feedback which promotes a culture of continuous improvement. With clear layers of communication and the ability to provide professional cleaning services that customers want and request, it’s our believe that everyone benefits.
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Company OwnerMy Right Hand Man, Inc. Mar 2006 - Dec 2017Columbus, Georgia AreaMy Right Hand Man is a professional handyman service specializing in home maintenance, house painting and repair.
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Vice President Of MarketingSynapse Wireless, Inc. Jan 2013 - Jul 2013Huntsville, Alabama AreaBuilt a marketing organization for company specializing in machine to machine connectivity (M2M) and the "Internet of Things". -
Vice President Of Sales And MarketingKnology Oct 2011 - Jul 2012West Point, GeorgiaReporting to company president - responsible for sales and marketing efforts for industry leading broadband communications company, providing telephone, cable TV, high-speed internet and advanced business telecommunications services. Direct reports include Vice President Consumer Sales, Vice President Sales & Marketing Business Services, Director of Product Management and Director of Marketing Communications• Chosen 2012 Independent Marketer of the Year by national industry publication – CableFax Magazine• Implemented pricing and packaging strategies which improved revenue for triple bundled customers by 16%• Led team to develop new revenue initiatives which will generate over $2.5 million of revenue in 2012• Created public relations campaign to inform consumers and combat unreasonable retransmission consent demands by local television broadcasters. Campaign incorporated innovative social media tactics which ultimately helped save the company over $1 million in retransmission fees• Initiated creation of processes and procedures to manage new product development which incorporated input from stakeholders from the marketing, sales, finance and engineering departments -
General ManagerKnology Nov 1999 - Oct 2011Columbus, GeorgiaFull P&L responsibility for division of industry leading broadband communications company, providing Telephone, Cable TV, High-Speed Internet and Advanced Business Telecommunications services. Direct reports include Managers of Sales & Marketing, Operations, Finance, Construction and Network Technical Operations – 119 Employees• In 11 years, grew division from $10 million in revenue to current annualized revenues of $45 million• Consistent Sales Performance - President’s Club 7 of 10 years, the most of any general manager• Implemented pricing/branding strategies which have improved Revenue per Unit from among worst performers to best in company • Led the company in organic growth/increased market share with single family households during the past 3 years – Only division with positive growth in this category• Achieved 100%+ penetration rates with “edge out” projects, highest among all divisions• Second highest Return on Capital in company • Improved company’s reputation in community by developing a brand associated with customer service and good works -
Division Manager - Plumbing OnlineUnilink 1998 - 1999Greater Atlanta AreaReporting to CEO, led sales and marketing activities for electronic commerce company. Worked with C-level executives at industry leading companies in the HVAC, Plumbing and Electrical markets. • Oversaw electronic commerce implementation projects, coordinating with clients’ management team and technical staff• Managed development of customer service/contact management software system for company• Secured partnerships with industry specific software providers• Developed partnership with top Plumbing Distributor Cooperative -
Manager, Sales And MarketingCommunications Central Inc. 1996 - 1998Greater Atlanta AreaReporting to CEO, responsible for all sales and marketing activities of $50 million publicly traded telecommunications company• Built multi-state sales force of employees and independent agents covering Virginia-Texas, including development of sales support systems and establishment of training programs and documentation• Department consistently achieved sales performance 130+% of quota• Full P&L responsibility for sales department including budget development• Created sales compensation program including designing detailed financial models and forecasts
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General ManagerEcom America 1994 - 1996Greater Atlanta AreaReporting to company owners in Germany, full P&L responsibility for US subsidiary of German manufacturer of industrial emission analyzers• Increased company’s revenues by 42% through more aggressive pricing strategies and a new sales compensation plan that rewarded superior team performance• Turned around company’s financial performance from $267,000 loss in fiscal year 1995 to $280,000 profit in fiscal year 1996• Completely revamped company’s expense structure, including compensation, which resulted in lower expenses despite a substantial increase in sales• Established program to manage currency risk which resulted in a $16,000 profit from currency fluctuation versus a $98,000 loss in fiscal year 1995• Developed data logging software product which expanded use of the emission analyzers
Royce Ard Skills
Royce Ard Education Details
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Multinational Business -
Business
Frequently Asked Questions about Royce Ard
What company does Royce Ard work for?
Royce Ard works for Dragonfly Internet
What is Royce Ard's role at the current company?
Royce Ard's current role is Marketing and Operations Professional.
What is Royce Ard's email address?
Royce Ard's email address is ro****@****ogy.com
What is Royce Ard's direct phone number?
Royce Ard's direct phone number is +170664*****
What schools did Royce Ard attend?
Royce Ard attended Florida State University - College Of Business, Pensacola Junior College.
What skills is Royce Ard known for?
Royce Ard has skills like Strategy, Telecommunications, Product Management, Management, Sales Management, Sales, Marketing, Leadership, B2b, Sales Operations, Voip, Direct Sales.
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