From an entrepreneurial manager to a full time entrepreneur. Built a data analytics company Marketelligent and successfully exited in 2014, giving 4x returns to my investors in less than 7 years. It was a fabulous ride building a high calibre team and a vibrant people centric organisation with lots of fun, freedom and learning. A place which the team looked forward to coming every morning. The successful exit and the financial reward for the team and the investors was just the icing on the cake.Before turning entrepreneur I had over 15 years of Business and Consumer Marketing experience. Passionate about understanding consumer behaviour, innovations and startups. Successfully established, launched and turned around several new divisions, brands and businesses in my career. Negotiated several multi million dollar and land mark media deals. Specialties: Strategy, Innovation, Negotiation, Team Building.