Roy Menezes

Roy Menezes Email and Phone Number

Partner and Chief Creative Officer | Branding, Digital Transformation @ Centrick
bombay, maharashtra, india
Roy Menezes's Location
Mumbai, Maharashtra, India, India
Roy Menezes's Contact Details

Roy Menezes personal email

Roy Menezes phone numbers

About Roy Menezes

At Centrick, my leadership has been pivotal in fostering a culture of innovation and excellence, steering the company's trajectory towards notable profitability and creative acclaim. Our approach to making brands digitally dominant and mobile-friendly has expanded our client base globally, with a strong presence in major cities from London to Kolkata.My tenure has been marked by securing prestigious accounts and nurturing top creative talent, ensuring Centrick's position as a strong strategic design and communications powerhouse. With a focus brand solutions we've empowered brands like Kirloskar, Aprilia, Vespa, EFL, Stahl, Warner Brothers Discovery, leveraging cutting-edge design thinking to tell compelling brand stories and catalyse change.

Roy Menezes's Current Company Details
Centrick

Centrick

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Partner and Chief Creative Officer | Branding, Digital Transformation
bombay, maharashtra, india
Website:
centrick.in
Employees:
4
Roy Menezes Work Experience Details
  • Centrick
    Partner And Chief Creative Officer
    Centrick Dec 2019 - Present
    Mumbai, Maharashtra, India
    As Partner and Chief Creative Officer at Centrick, I spearheaded the company's growth by ensuring profitability, expanding our client base to international locations, and developing strategic partnerships to maximize the impact of our communication efforts.
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  • Dy Works
    Head - Interactive Design, Content And Digital Innovation
    Dy Works Dec 2018 - Dec 2019
    Mumbai Area, India
    In my role as Head of Interactive Design, Content, and Digital Innovation at DY Works, I spearheaded the creation of a seamless web presence for Kirloskar group and its subsidiaries, enhancing user experience and content management efficiency. By implementing cutting-edge technology strategies, I successfully reduced marketing budgets for dyworks.in, optimising online visibility and driving cost savings. Through innovative design thinking, I facilitated business transformation for top brands like Taj and PI Industries, revolutionising their online presence and customer engagement.
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  • Sideways Consulting
    Digital Head
    Sideways Consulting Sep 2015 - Dec 2018
    Mumbai
    In my role as Digital Head at Sideways Consulting, I spearheaded award-winning campaigns for brands like Kia and Taj, increasing engagement by 3579% on Facebook and 334% on Twitter. I utilized UI/UX design practices to create immersive web interfaces and integrated verticals to drive revenue growth, achieving a 20% sales target for Borosil on Amazon platform.
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  • Condé Nast India
    Creative Director - Branded Content - Vogue, Gq, Traveller & Architectural Digest
    Condé Nast India Apr 2014 - Sep 2015
    Mumbai Area, India
    In my role as Creative Director at Condé Nast India, I spearheaded the development of a non-editorial, branded content division for prestigious publications like Vogue, GQ, Traveller and Architectural Digest. I focused on maintaining high quality standards and building strong partnerships with both external and internal brands, resulting in successful collaborations and impactful branded content solutions.Key Highlights:• Developed an online fashion show using rotoscopy and VFX tools, showcasing innovative content creation techniques.• Created an online donation platform integrated with Amazon for Vogue Empower, driving engagement and support for the cause.
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  • Ogilvyone Worldwide
    Senior Creative Director
    Ogilvyone Worldwide Jan 2013 - Apr 2014
    Mumbai Area, India
    As the Senior Creative Director at OgilvyOne Worldwide in Mumbai, I led multiple teams to develop groundbreaking campaigns for renowned brands like Google, YouTube, Vodafone, and more. I spearheaded initiatives such as connecting Twitter to a bowling machine for Vodafone, enabling the nation to bowl one last ball to Sachin Tendulkar, and leveraging Google tools to provide an immersive experience of Delhi AutoExpo 2014 to audiences nationwide.
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  • Creativeland Asia
    Creative Director - Digital
    Creativeland Asia Mar 2011 - Aug 2012
    Mumbai Area, India
    Key Role: To create innovations within the media that enrich user experiences and engagements while bringing a brand's proposition alive.Brands: Audi, Frooti, Cinthol, Hippo and Appy FizzKey HighlightsCreated the worlds first “Kinetic Energy Transfer System” that enabled users to transfer their energy to race a car on a virtual track“24 hours at Lemans” a campaign that enabled users to blow into their microphones to power a car thus learning about Audi’s Ultra Light Technology.Used packet detection via webcams to make every Hippo variant into a unique QR code. Now each packet told a story and then let you then make one free call to your mother on mothers day.
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  • Tribal Ddb
    Creative Director
    Tribal Ddb Aug 2008 - Mar 2011
    Mumbai Area, India
    Key Role: Responsible for the entire creative output of the Mumbai office of Tribal DDB. I set up creative processes that pushed the team to think creatively, maintained synergy with mainline campaigns and converted briefs to ideas that not only worked for brands but also won numerous awards.Brands: Idea Cellular, Nike Football, Honda Hybrid, Virgin Mobile, MTV, Economic Times United Breweries and The Times of IndiaKey HighlightsMade the website that hosted an online racing game inspired by the iconic “Road Rash” call its visitor’s mobile number automatically, the second they fell off the bike. They then subscribed to a mobile pack that engaged them for 30 days across various online touch points for Idea Cellular. A web banner that connected two people anywhere in the world over a phone call for 3 minutes thus letting them live the proposition of Reliance Mobile, Go for it.
  • Rmg Connect
    Creative Director
    Rmg Connect Jul 2007 - Aug 2008
    Mumbai Area, India
    Key Role: Possibly, the first digital hire in a full service mainline agency across the country. As a single resource, I converted briefs to ideas, identified vendors for execution and delivery, negotiated costs and ensured a quality and timely delivery of all campaigns. Brands: Tourism Ireland, Tata Sky, Legrand, Phoenix Market City, Mid Day, HPCL, 
Louis Vuitton Moët Hennessy (LVMH), Mercury Travels and Plus Mobile Key HighlightsWas given a revenue savings target for the year, I achieved it in 3 months and on a single media plan.
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  • Webpercept
    Creative Director
    Webpercept Apr 2006 - Jul 2007
    Mumbai Area, India
    Key Role: Managed a team of 27, to deliver web experiences that were beyond the normal and expected. Manage day to day allocation of work, studio WIP reports, recruiting and timely appraisals. Oversaw costing for all work outsourced to ensure profitability and developed systems to enhance internal coordination and seamless work flows.Brands: Colgate Palmolive, Sahara Filmy, Godrej, H&R Johnson, HSBC and Maruti SuzukiKey HighlightsJoined WebPercept, as an Associate Creative Director and was promoted to Joint Creative Director and then to Creative Director in a span of a year.
  • Powerweave
    Creative Director
    Powerweave Mar 2004 - Apr 2006
    Mumbai Area, India
    Key Role: Charged with entire creative output across print and online while working closely with the in-house technical and implementation teams to ensure strong usability, secure customisation for web interfaces that could be changed and updated in almost real time for the American supplier and gifting market. Brands: BIC, Supermatic, Shepenco and MagiixKey HighlightsWorked on the UI/UX for Magiix, a comprehensive editorial-to-design workflow solution that linked to an off-shore, on-demand design studio for the publishing industry.
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  • Before 2004
    Various Roles
    Before 2004 1999 - Mar 2004
    Mumbai Area, India
    Led Design at a leading graphic and print studio and animated key sequences for a Marathi channel. I also collaborated on a website for Marg with Professor Kirti Trivedi of IDC at IIT Mumbai. Achieved seamless integration of design elements across various projects. Developed strong skills in graphic design and animation.

Roy Menezes Skills

Customer Experience Banners Positioning Digital Innovation Direct Marketing Visual Design Online Sales Social Media Corporate Identity Digital Art Arduino Online Branding Online Marketing Brand Development Interactive Media Corporate Branding Concept Development Digital Strategy User Experience Graphic Design Youtube Graphics Mobile Marketing Web Design Digital Media Interaction Design Experience Design Team Leadership Digital Marketing Advertising Integrated Marketing Photography Visual Arts Usability Branding New Media Interactive Marketing Artificial Intelligence Online Advertising Design Thinking Creative Strategy Cross Functional Team Leadership Online Effectiveness Team Development Direct Mail Effectiveness Concept Ideation Marketing Effectiveness Creative Direction Creative Services User Generated Content Interpersonal Skills Brand Strategy Customer Engagement Microsites Art Direction User Interface Design Information Architecture Corporate Websites Logo Design Brand Management Twitter Interactive Programming Influencer Marketing Typography Technology Development Branding And Identity

Frequently Asked Questions about Roy Menezes

What company does Roy Menezes work for?

Roy Menezes works for Centrick

What is Roy Menezes's role at the current company?

Roy Menezes's current role is Partner and Chief Creative Officer | Branding, Digital Transformation.

What is Roy Menezes's email address?

Roy Menezes's email address is me****@****ail.com

What is Roy Menezes's direct phone number?

Roy Menezes's direct phone number is +176080*****

What are some of Roy Menezes's interests?

Roy Menezes has interest in Maharashtra, Virgin Atlantic, Megan Fox, Armin Van Buuren, Cadillac, Food And Movies, Aston Martin, Photography, Foursquare, Music.

What skills is Roy Menezes known for?

Roy Menezes has skills like Customer Experience, Banners, Positioning, Digital Innovation, Direct Marketing, Visual Design, Online Sales, Social Media, Corporate Identity, Digital Art, Arduino, Online Branding.

Who are Roy Menezes's colleagues?

Roy Menezes's colleagues are Deven Kulkarni, Kelly Dlima, Siddharth Pandit, Malavika Shah, Niel Thakkar.

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