Roy Peled Email & Phone Number

Spain

Tel Aviv, Israel

WSC Sports, the pioneer in AI-powered sports content technology, empowers the NBA, ESPN, YouTubeTV, LaLiga and 450 other sports organizations to connect with their fans through AI-tailored sports content experiences. WSC Sports' platform automates the creation, management, and distribution of content, enabling sports rights holders to expand reach, grow fan bases, and unlock revenue opportunities across digital platforms.

Tel Aviv - Jaffa, Tel Aviv District, Israel

Idomoo specializes in advanced personalized (data-driven) videos technology, delivering innovative marketing solutions in order to maximize the brand's awareness, client’s engagement, and digital revenues. • Established the company Sports department – leading projects with major sports organizations such as FC Barcelona, Dallas Mavericks, Arsenal, Sport1 Media etc. • Managed the global official partnership with Facebook and Lead the Facebook Dynamic Video Ads business unit • Strategically managed revenue generation endeavours, including the development of forecasts, divisional pipeline strategies and shareholder business reports.• Effectively collaborated internally with risk management, operations, credit & legal to meet compliance protocols and maximize clients' experience.• Initiated and developed new Partner relationships, providing strategic alliances and business opportunities• Managed the proposal development process which included coordinating account evaluations and forecasts with service teams.• Cultivated, negotiated, and established strategic business development partnerships

Israel

Tel Aviv

Maccabi Tel Aviv FC is the biggest and most awarded football organization in Israel. • Managed operational activities of events and implemented key retention strategies (Match day experience – Stadium fan activities \ Event management (UEFA Champions League) • Lead new integrated marketing initiative, ensuring all marketing programs are aligned across the web, retail, catalogue, direct, grassroots that helped in achieving an all-time revenues record of merchandise sales in the Israeli sport industry• Efficiently coordinated and implemented retail marketing campaigns (online & offline)• Built offline tracking to utilize CRM and lead nurturing data to measure and drive online performance

Israel

Sports Academy is an official institute by the Israeli Sports Department for training professional sports instructors and coaches.• Designed go-to-market strategies for multi-touch online advertising campaigns• Expanded enrollment by 400% nationwide since 2010 and achieved increased website traffic by 600% since 2011• Provided leadership and training to multiple parts of the organization regarding sales contracting, service programs and creative account strategies.• Managed strategy and execution of the opening of 2 regional offices• Responsible for cultivating an increased network of professional athletes and coaches• Oversaw the growth of Company’s revenues by 300% during this time • Managed all sales & marketing activities; product portfolio, pricing and sales strategy.• Developed and successfully implemented a significant increase in sales and marketing schedule enhancing profitability. • Built relationships and trust with customers allowing the sale of products at higher prices.• Developed and implemented the addition of 10 fields of expertise for professional courses

Israel

As a content editor I was required to manage, search and communicate sports-related data while performing under an intense deadline-driven work environment. Deep acquaintance with the global sports world was needed and high attention for details. ONE is the leading sports portal in Israel with over 8.5 million monthly users• Wrote, edited and updated content for all sports sectors• Ensured quick editing & tagging of content

Israel

As a sports journalist I've been required to generate high level of sport related content while maintaining creativity and a widespread network of professionals in the Israeli sports industry.

Master'S Degree, Sport Management

Class board representative

Social Media Specialist

Bachelor Of Arts (B.A.), Digital Communications